Sr. Pharmaceutical Information Specialist

Found in: beBee S CN - 3 weeks ago

Wuhan, China MSD Full time

Job Description

职位描述：

在指定的区域内积极开展公司产品的介绍和推广，与医疗机构建立并维持良好的合作交流关系，确保公司下达的各项推广目标的达成，同时保证公司产品的市场占有率和增长率。

工作职责：

区域目标

  • 在指定的区域内, 达到指定产品的目标，市场占有率和增长率,并有效地利用资源和控制费用
  • 按照公司规定的医疗机构覆盖和拜访频率，制定相应医疗机构的拜访计划并实施
  • 运用适当的推广技巧和有效地利用产品资料,向医疗机构提供医疗咨讯并介绍产品(包括处理问题)，使其了解并接受产品之特性和利益
  • 保持高水准的专业拜访，不断提高医疗机构的满意度,并建立长久良好的合作交流关系
  • 挖掘现有市场潜力，并不断开发潜在市场，保证公司产品市场占有率的增长
  • 执行公司市场开发策略和计划，完成新产品的进药计划
  • 根据公司的推广策略组织有特色的学术活动推广产品

区域管理

  • 通过区域目标管理，确立本辖区的目标和计划,达到预期的目标、市场占有率和增长率，并最大程度地开发辖区内的潜在市场
  • 建立和及时更新、反馈并保持一个详尽而准确的医疗机构资料,并利用这些资料来制定行动计划,安排拜访活动，有效及充分地利用时间
  • 定期分析区域情况,确立有潜力的市场作为区域发展的重点
  • 及时通知医疗机构的医务人员或药事人员有关服务，产品，价格，供货渠道、市场发展等方面的信息
  • 跟踪、了解医疗机构库存，进货情况，确保合理的库存及防止断货情形的发生
  • 确保医疗机构每月产品的消耗，防止产品过期退回
  • 与市场和商务部配合，和负责医院内的专家保持良好的业务关系，以使招标和医保目录评审的成功
  • 了解竞争产品及竞争对手的活动,收集竞争者的市场资讯,及时反映给上级主管,并提供相应意见
  • 及时、准确地完成各项报表
  • 有效、合理地使用公司的各项费用和资源

产品知识

  • 掌握完整的,不断更新的产品知识，确保产品推广信息与公司市场部保持一致
  • 通过不断学习,熟悉产品的有关资料并且熟练、灵活运用
  • 充分学习和利用市场部提供的其他资料,以利于产品推广
  • 阅读与产品有关的各类医学杂志,文章与报告
  • 了解竞争对手同类产品的相关知识

职业操守 

  • 确保在产品推广和日常工作中, 严格遵守公司的各项SOP和财务制度，保证自己的行为符合公司的道德准则和原则
  • 保持良好的专业形象,着装符合职业标准，言行举止符合公司要求
  • 具有敬业精神,对本职工作积极投入

团队合作

  • 积极参加团队的各项活动
  • 与同事分享、交流信息, 互相帮助, 使个人和团队共同发展
  • 完成主管下达的各项临时任务

职位要求：

学历背景:

  • 大专或以上学历；本科，医学、药学或相关专业优先

工作经验:

  • 2-3年医院医药代表工作经验；外资制药公司工作经验优先

技能:

  • 岗位技能：产品及市场知识 ；产品推广技巧及流程；区域管理；业务的敏锐性；辅导他人
  • 行为能力：以客户为中心；聆听；解决问题；正直可靠；以行动为导向
  • 进阶行为能力：自我认识；表达技能；时间管理

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

Domestic

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Shift:

Valid Driving License:

Hazardous Material(s):


Requisition ID:R271518

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