Associate, Creative

Influential is a key leader in the Influencer Marketing space (and the LARGEST influencer marketing company in the world, by revenue). Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 Million social media influencers.

We are looking for team members who are thrilled by the idea of playing an active role in shaping how companies engage with customers through TikTok, Instagram, Facebook, & more. Our team is built of people from across the country who have already moved the needle in social media, influencer marketing, and various sectors of technology. Ready to join us?

What we offer:

• Competitive compensation
• Flexible time off with inclusive holiday benefits
• Comprehensive medical, dental & vision insurance for employees
• 401(k) matching
• An awesome collaborative work culture, a diverse team, and more

Influential is in search of an experienced Associate, Creative to spearhead the development of compelling copy for dynamic campaigns serving Fortune 500 brands. The ideal candidate will harmonize client objectives with insights-driven creativity, crafting resonant concepts that invigorate creator campaigns. Driven by a passion for the beauty industry and a proven expertise in cosmetics, haircare, hair color, and nail care, this role will lead the creative strategy to deliver top-tier creator marketing campaigns.

The Ideal Candidate will:

• Generate innovative and compelling advertising concepts that align with beauty brand briefs and objectives.
• Brainstorm ideas and develop unique campaign concepts.
• Adeptly craft persuasive and engaging copy and visual concepts for various proposals and campaigns.
• Ensure that the messaging resonates with the target audience and effectively communicates the brand's message and value proposition.
• Create content that tells a story and connects with consumers on an emotional level.
• Conduct research to gather information about target audiences, market trends, and competitors.
• Work closely with Strategy and Creator Management teams to develop integrated campaigns that align with the overall creative vision.
• Ensure that all messaging maintains brand consistency and adheres to the brand's guidelines.
• Contribute to the creative development process by providing ideas, insights, and input during brainstorming sessions and creative reviews.

Being an Associate, Creative requires:

• At least 1+ years experience in creative strategy, marketing/advertising, or creator marketing.
• A keen eye for design and experience creating visually compelling slide decks.
• Strategic thinking skills with an understanding of how to create engaging, high-performing content across all major social media platforms.
• Stay up to date on industry trends, emerging technologies, and best practices in advertising and copywriting.
• Comfortable navigating the nuances of developing creative copy for beauty brands.
• You're an insanely strong communicator with presentation skills that command attention.
• You must have strong writing skills…because you're going to write…a lot.
• You have a bias for action and don't wait to improve our team's output.
• You're comfortable creating organization and processes where none may already exist.
• Bachelor's Degree or equivalent experience.
• Startup experience is strongly preferred.
• Extremely proficient in Google Slides and PowerPoint.

Salary range:

$55,000 - $65,000

About Influential

Influential, powered by Captiv8, is the world's largest influencer marketing company by revenue and the only influencer company that is both an API and preferred partner of all major social media platforms. Founded in 2013, Influential leverages the industry's richest data, powered by advanced AI and human intelligence, to precisely match audiences with creators and deliver measurable ROI and business outcomes for brands. Our obsession with brand safety and commitment to inclusion underpin everything we do, earning the trust of more than 50% of Fortune 50 brands. We are proud to have been named Ad Age's 2024 A-List Social Media/Influencer Agency of the Year and to be part of Publicis Groupe, a global leader in communications operating in more than 100 countries. )

Influential is an equal opportunity employer.

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