Sales Engineer

7 days ago

Guangzhou, Guangdong, China Oxford Instruments Full time $80,000 - $120,000 per year

Role Details



Business, Location:



Imaging & Analysis (I&A), Guangzhou, China



Role:



Key Account Manager - Life Science, I&A



Reports to:



Regional Sales Manager – South China I&A



Direct Reports:



None



Primary Purpose:



This is a key appointment for the successful development of I&A life science products and solutions. This role will aim to grow the market coverage of full I&A life science products and solutions.



Key Responsibilities

  • To well understand the I&A life science products and solutions, including confocal microscope, IMARIS software, RAMAN confocal microscope, AFM & EDS.
  • To well understand customer's job-to-be-done and promote related product/solutions. 
  • To develop and manage the implementation of the sales strategy in line with I&A Business plans.
  • To develop Key Opinion Leaders (KOL) and Key Account (KA) in designated territory and maintain strong intimacy to enlarge I&A influence.
  • To plan and organize marketing events with KOL/KA, including seminars, workshops, webinars and training school to enlarge market presence, with the support from application, BD and marketing team.
  • To work with I&A stakeholders to win as one team with improved sales coverage and efficiency.
  • To develop & expand direct sales coverage to achieve annual sales targets.
  • To develop and work with partners with due diligence checked to further increase market share.
  • To provide high level market/competitive information contributing to the overall strategic direction of I&A.
  • To provide formal weekly & monthly reports on territories with accurate forecast.
  • To drive a strong pipeline in CRM and update actively.
  • To work with commercial team to complete order booking, shipment driving and balance collection to increase the cash flow.
  • To work with service team to coordinate service problems solving and increase customer satisfaction.
  • To prepare channel partner agreements and due diligence with the guidance of legal team.

Indicative Performance Measures

  • Sales volume and value for I&A life science products and solutions
  • Leads generation & pipeline management
  • Marketing events effectiveness
  • Market coverage and market share

Person Specification – Essential requirements unless stated



Education / Qualifications:



Essential

  • Master's degree majored in Biology related subjects
  • Understanding of I&A relevant scientific applications
  • Understanding of I&A relevant technologies


Professional Skills/ Abilities:

  • Candidates should have proved successful experiences leading project-based cases to sell high value products/systematic portfolio.
  • Demonstrated ability in selling complex systems to end user customer.
  • Good learning agility, the candidate should be able to learn product and understand market/customers rapidly
  • A strong network in relevant research & industrial communities to facilitate creation of new opportunities.


Personal Qualities:



Communication

  • Strong team-work spirit.
  • Ability to handle pressure.
  • Open and frank communication within the team

Motivation & Drive

  • Is driven and enthusiastic, which encourages commitment from others.
  • Responds positively to problems and uses them as an opportunity to do things differently or better.

Delivering Results & Continuous Improvement

  • Is flexible and able to revise the plan when needed.
  • Highlights areas for continuous improvement.

Customer Focus

  • Able to build and mature effective business relationships across a wide variety of cultures, personalities and sectors


#LI-TJ1

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