Data & Media Analyst

About TEAM LEWIS

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award-winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2million to 445 causes around the world.

You can read more about TEAM LEWIS Foundation at

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Purpose of the role

We are seeking a proactive and driven Data & Media Analyst to join our expanding Analytics & Insights team, supporting the APAC region. The ideal candidate is a self-starter with strong analytical capabilities, proven experience in data storytelling, and expertise in building clear, effective dashboards. In this role, you will contribute to key client accounts and new business opportunities by delivering high-quality analysis and reporting, grounded in robust data extraction. Your work will empower our communications teams with actionable insights that inform and strengthen strategic decision-making.

Using tools such as Cision, Brandwatch, Meltwater, Talkwalker and others, along you're your scripting or coding capabilities (e.g., Python, Google Scripts), you will integrate and interpret diverse datasets to produce actionable insights that enable brands to build effective, efficient and accountable communications and marketing strategies.

Key Responsibilities

Data Analytics & Reporting

• Choosing which research methods to use for a particular query and structuring searches to deliver results against agreed KPIs. E.g. media monitoring, data scrapping from web
• Monitor and identify media coverage and social conversations on key topics of interest across all mainstream and social media platforms for clients on a 24/7 cycle.
• Ensure the delivery of excellent, consistent service and results to clients; bring rigorous evaluation and measurement to campaign planning and reporting.
• Translate and summarise media content to deliver regular media reports and alerts to inform the client of any impending developments or crises in media coverage.
• Conduct quantitative and qualitative media data analysis to understand the extent of media volume during significant developments and provide sentiment analysis of said reports and mentions.
• Ensure the accuracy, comprehensive coverage, and timely delivery of daily reports on the client's media footprint.
• Execute projects to create value and efficiencies for the client and the project/account servicing team.
• Utilise our tools and dashboard software suite to cover the end-to-end process of extracting raw data, uncovering insights, and delivering factual, digestible reports to clients and account teams.
• Takes responsibility for ensuring excellent client communication at all levels, defining KPIs, deadlines and service agreements.

New Business

• Collaborate with pitch team; understand the brief requirements, recommend data segments, put forth hypothesis and develop media and/ or social listening insights that build the foundation of the strategy.

Client Management

• Provide counsel for all monitoring reporting and insights-based tasks relevant to key public relations accounts across the APAC region.
• Work with account servicing teams to ensure account profitability and optimise reporting and monitoring revenues for the business.
• Deliver an added-value consultancy and works closely with clients to direct campaigns and introduce services and products across traditional and emerging communications channels.

General

• Run and support training sessions, with a view to maximising opportunities to expand team skills and grow revenues

About you

With experience working for a PR /Communications agency or media monitoring house, you are a strategic thinker who enjoys counselling clients and devising new ways to monitor, track and report campaign successes. You don't hesitate to give suggestions where improvements can be made. With rounded communications experience across various sectors, you are passionate about being at the forefront of providing research and insights that contribute to developing communications programmes to show business impact. Mission-focused, you have a "sleeves rolled up" mentality and like to exceed goals, deliver results, and make a positive impact.

• You are likely to have 2-3 years' experience in either an agency and media monitoring company
• Conduct advanced media and social listening & analysis
• Familiarity with media, social listening and brand reputation tools e.g. Brandwatch, Cision, Meltwater, Talkwalker

• Experience in data scripting, coding to expand data extraction beyond syndicated tools e.g. google scripts, python

• Good understanding of trends and issues impacting corporate reputations and complex stakeholder audiences

• Ability to interact confidently with internal and external stakeholders
• Robust understanding of integrated communications; experience integrating PR with digital marketing, content and broader marketing activities
• Involvement in preparing and presenting pitches
• Strong written and verbal communication and presentation skills
• Can problem solve, project manage, multi-task; calm under pressure and able to meet tight deadlines
• Integrity, humility, self-drive/initiative, sense of responsibility and

humour

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.