CRM Operations
4天前
Shanghai, 中国
迈博瑞生物膜技术（南通）有限公司
全职
¥200/月
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该职位来源于猎聘 1. 负责CRM日常业务运营数据支撑，能够对原始数据进行基本的数据处理，包括清理、提取、验证、联合等。 2. 完成日常CRM数据提取、报表制作、深入分析，对应制作全渠道会员相关周/月/年度等相关数据报告，针对每家门店输出策略优化建议。
• 参与公司战略及品牌营销活动相关的市场调研工作，包括宏观政策研究、竞品战略调研、节日内容营销案例调研、品牌种草策略拆解等，为公司战略和品牌策略提供洞察。 任职要求： 1. 本科以上学历，营销、管理、金融、统计、商业分析等相关专业本科及以上学历 2. 信息检索能力强，可以多渠道快速找到行业数据和报告 3. 熟练使用PPT撰写报告，有行业研究、咨询、报告撰写经验为佳 4. 能够熟练使用MS Excel/PPT软件 5. 每周到岗4-5天，连续实习6个月
• 拥有消费品行业、数字营销、市场调研、咨询公司实习经验优先。
• CRM Data Operations & Analysis: o Provide daily data support for CRM business operations, perform basic data processing on raw data, including cleaning, extraction, validation, and consolidation. o Generate routine data extracts, reports, and in-depth analyses, producing omnichannel member-related weekly/monthly/annual reports.
• Market Research & Strategic Support: o Participate in market research related to corporate strategy and brand marketing campaigns, including Macro policy research, Competitive strategy analysis, Holiday/content marketing case studies o Deliver actionable insights to support corporate and brand strategy decisions. Qualifications &
Requirements:
• Bachelor’s degree or higher in Marketing, Management, Finance, Statistics, Business Analytics, or a related field.
• Strong information retrieval skills with the ability to source industry data and reports from multiple channels.
• Proficient in MS Excel and PowerPoint; experience in industry research, consulting, or report writing is a plus.
• Availability to work 4–5 days per week for a minimum of 6 consecutive months.
• Prior internships in consumer goods, digital marketing, market research, or consulting firms are highly desirable.
• 参与公司战略及品牌营销活动相关的市场调研工作，包括宏观政策研究、竞品战略调研、节日内容营销案例调研、品牌种草策略拆解等，为公司战略和品牌策略提供洞察。 任职要求： 1. 本科以上学历，营销、管理、金融、统计、商业分析等相关专业本科及以上学历 2. 信息检索能力强，可以多渠道快速找到行业数据和报告 3. 熟练使用PPT撰写报告，有行业研究、咨询、报告撰写经验为佳 4. 能够熟练使用MS Excel/PPT软件 5. 每周到岗4-5天，连续实习6个月
• 拥有消费品行业、数字营销、市场调研、咨询公司实习经验优先。
• CRM Data Operations & Analysis: o Provide daily data support for CRM business operations, perform basic data processing on raw data, including cleaning, extraction, validation, and consolidation. o Generate routine data extracts, reports, and in-depth analyses, producing omnichannel member-related weekly/monthly/annual reports.
• Market Research & Strategic Support: o Participate in market research related to corporate strategy and brand marketing campaigns, including Macro policy research, Competitive strategy analysis, Holiday/content marketing case studies o Deliver actionable insights to support corporate and brand strategy decisions. Qualifications &
Requirements:
• Bachelor’s degree or higher in Marketing, Management, Finance, Statistics, Business Analytics, or a related field.
• Strong information retrieval skills with the ability to source industry data and reports from multiple channels.
• Proficient in MS Excel and PowerPoint; experience in industry research, consulting, or report writing is a plus.
• Availability to work 4–5 days per week for a minimum of 6 consecutive months.
• Prior internships in consumer goods, digital marketing, market research, or consulting firms are highly desirable.