Senior Copywriter

7 months ago

Xu Hui Qu, China dentsu Full time
The purpose of this role is to lead the immediate design team members and creative work with focus, commitment and an ever-increasing knowledge of all things design and art. Realises concepts and big ideas with a dedication to producing the highest caliber of creative product.

Job Title:

Senior Copywriter

Job Description:

Key responsibilities:

• Executes creative concepts together with copy partner at the direction of the creative director
• Identifies creative thinking towards big ideas
• Presents big ideas to clients using a variety of techniques
• Visualises concepts and interprets them into design
• Takes ownership of creative work and leads the design team by example
• Ensures the brand tone and position is exemplified within the creative product
• Provides insightful, creative executions which positively impact a client’s business
• Leads, motivates and develops the design team
• Acts a main point of contact in the team for Account Management and Project Management