Therapeutic Product Manager for Animal Health
3 days ago
At Elanco, we are a global leader in animal health dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. Our vision of 'Food and Companionship Enriching Life' drives our approach to sustainability – the Elanco Healthy Purpose – to advance the health of animals, people, the planet and our enterprise.
About the JobWe are seeking a Therapeutic Product Manager to manage and drive the growth of our therapeutic product portfolio. This role involves strategic planning, market research, new product development, brand strategies and marketing plans, and working closely with cross-functional teams to meet business objectives. The ideal candidate will have a strong background in product marketing, preferably in the pet industry, and excellent communication and leadership skills.
Key Responsibilities- Develop and implement comprehensive brand strategies and marketing plans for therapeutic products.
- Monitor and analyze brand performance and market trends to inform strategic decisions, including pricing strategies, sales plans, and implementation strategies
- Conduct market research to understand customer needs, market trends, and competitive landscape.
- Manage product launches and lead cross-functional teams to ensure successful execution.
- In charge of implementing, monitoring all sales / marketing-related programs / activities, to drive the achievement of sales turnover and profit goals
- Work with sales, engineering and manufacturing functions on design, distribution, and product specifications/changes as needed
- Participate in training for field and customer service personnel on brand/product introductions or enhancements, as well as new marketing/sales campaigns
- Develop and manage relationships with key opinion leaders and other stakeholders.
- Bachelor/Master degree (Business School/University).
- Minimum 7 years of experience working in product marketing equivalent, preferably in pet industry.
- Good at spoken and written English.
- Ability to multi-task in a fast-paced and constantly changing environment.
- Good planning and organizing skills to meet deadlines and work within time constraints
- Passionate and driven individual, who can demonstrate enthusiasm for marketing and is keen to learn and broaden the skills.
- Takes a proactive and analytical approach and results oriented
- Strong sense of responsibility, self-motivated and good team spirit, with high leadership qualities
- Excellent influence and communication skills, able to prioritize effectively and manage multiple stakeholders.
- Interpersonal skills to establish strong relationships with internal and external stakeholders.
The estimated salary for this position is between $80,000 - $120,000 per year, depending on experience and qualifications. We offer a competitive benefits package, including health insurance, retirement plan, and paid time off.
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