Senior Product Manager

3 weeks ago


Shanghai, Shanghai, China adidas Full time
Purpose and Relevance:

This role is responsible for bringing consumer and sport insights into product concepts, executing category direction, and working with creation functions to deliver product concepts.

  • Proactively manage range direction and propose clear strategy for the range and how to move it on.
  • Show full understanding of the product creation process while managing all tasks within given time frames, with special attention to speed to market.
  • Work within cross-functional team and interlinked departments to enable efficient product creation process with optimum product outcome.

Key Responsibilities:

  • Actively analyse business, draw conclusions, and propose action steps.
  • Strong knowledge of product information systems and interlinking functions – clarity on respective timelines.
  • Good level of product expertise to create industry leading products.
  • Actively execute spot buying and be considered as a range expert by markets and retailers.
  • Prepare and present ranges and business related topics by using relevant structure and content.

Key Relationships:

  • Maintain strong relationship and ensure constant dialogue/feedback with:
    • Business unit and other business units.
    • Cross-functional team (Design, Fashion Operations, CtC, Materials, Costing, Planning).
    • Markets and relevant key retailers.

Knowledge, Skills and Abilities:

  • Transport information clear and effectively – negotiate skillfully.
  • Cooperate well and effectively to maintain and develop trustful relationships.
  • Work independently as well as part of a team.
  • Plan and prioritize daily working time effectively with ability to work in fast paced environment.
  • Knowledge of respective product category.
  • Strong analytical skills, be solution driven and result oriented.
  • Ability to travel.
  • Actively interested in lifestyle and/or fashion.
  • Passion for sport.

Requisite Education and Experience:

  • College degree, preferably in marketing/business/textile/fashion.
  • Minimum of 7 years Product Marketing experience with APP, FTW or ACC background.
  • Experience in trade, vertical retail business model or sales is helpful.
  • Fluent in English.
  • PC skills (MS Office programs, especially PowerPoint and Excel).


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