Brand Strategy Specialist

3 weeks ago


Xu Hui Qu, China dentsu Full time

Key Responsibilities:

As a Brand Strategy Specialist at dentsu, you will develop and refine the skill sets foundational to the brand strategy discipline, including data discovery, consumer research, cultural analysis, brand strategy, brief writing, and the evaluation of creative work.

Deliverables:

  • Develops and refines the skill sets foundational to the brand strategy discipline
  • Executes research asks and uncovers insights to fuel the strategy process
  • Serves as a source of data and analysis on brand and consumer issues
  • Develops collaborative relationships within the agency and partners

Requirements:

  • Ability to consistently execute in the analysis, conception, and execution of projects designed to deliver insights about the brand and the target
  • Shows initiative and tenacity in attacking assignments
  • Demonstrates and fosters a collaborative work environment in which ideas flourish


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