Digital Marketing Strategist, Customer Success Acceleration
2 days ago
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
- Experience in strategy, analytics, or insight-based product solutions.
- Ability to communicate in English and Mandarin fluently to support client relationship management in this region.
- MBA or Master's degree in Statistics, Economics, Engineering, or a related field.
- Experience in managing insights, analytics, client management or consulting oriented projects driving customer success across cross-functional stakeholders.
- Experience using analytics to solve product or business problems (e.g. SQL), querying databases or statistical analysis.
- Experience in cross-functional and multi-layered stakeholder project management.
- Experience driving complex business outcomes and customer solutions through collaboration.
About the job
gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.
Google creates products and services that make the world a better place, and gTech's role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers' complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
To learn more about gTech, check out our video.
Responsibilities
- Drive high-impact across markets, customers and stakeholders through strategic multi-dimensional problem solving and cross-functional collaboration, delivering an excellent experience to clients.
- Drive decision-making and thought-leadership with Sales in enabling business/performance growth through systematic interventions, and also ensure the client portfolio sustains effective business growth.
- Pioneer advanced frameworks and customer solutions (Marketing Optimization (MO) based solutions based on HQL/HVS) and help activate these with the right customers for long term trust and value; look at opportunities to scales these across businesses and markets.
- Be the go-to-person and subject matter expert in your region/business model. Elevate complex multi-quarter projects by pitching/suggesting new proposals and lead project planning, project groups and execution.
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