E-Commerce Consultant
6 days ago
Hiring Background
DLG Consulting is seeking a senior e-commerce consultant specializing in Tmall platform operations to support our consulting business.
Core Positioning
This is a hands-on, data-driven expert role. The ideal candidate will leverage profound experience in Tmall operations and performance marketing to provide professional consulting support for brand clients, helping them enhance e-commerce business performance.
Key Responsibilities
- Support the Managing Director in client meetings and discussions with brand teams, accurately understand client needs, and provide professional solutions
- Deliver expert guidance on end-to-end Tmall operations, including store management, traffic strategy, performance marketing, promotional planning, and store analytics
- Lead the analytical and operational assessment of clients' businesses, identifying performance improvement opportunities through rigorous performance marketing analysis methodologies
- Collaborate with local e-commerce teams and TPs, review and optimize partners' proposals, and ensure high-quality project execution
- Proficiently use Alimama tools and Tmall backend systems for business diagnostics, traffic planning, ROI analysis, and campaign optimization
Requirements
- 10+ years of experience in China's e-commerce industry; core requirement: 5+ recent years of in-depth hands-on experience with Tmall platform
- Expertise in Alimama marketing tools and Tmall backend operations, with proficient mastery of key performance marketing levers
- Experience in collaborating with TPs and managing marketplace operations, familiar with industry ecology and practical processes
- Strong analytical skills; ability to translate data into clear action plans and professional recommendations
- Comfortable working in a fast-paced, agile consulting environment with shifting priorities
- English proficiency sufficient for internal communication (fluency not required)
Work Setup
- Flexible work-from-home arrangement. However, candidates are required to work onsite with clients in Shanghai for 3–4 days per week, subject to client needs
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