Sales Manager
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Global Job Title: Sales Manager
Location: Beijing
Reporting to: Head of Content Sales
Purpose of the role
The Sales Manager is responsible for achieving revenue target and servicing the key customers. The role will report into and work closely with the Head of Content Sales and will be responsible for negotiating deals, driving revenue from BBCS kids programs, implementing and executing BBCS Greater China strategy. In addition, the sales manager will be accountable for business development including through creating synergies between the distribution and brand licensing and marketing teams, exploring potential co-pro opportunities.
Accountabilities
Sales Performance: To explore sales opportunities of BBCS kids programs within the territory to meet annual sales and profit targets including (i) being an expert in the BBCS kids programs catalogue and pipeline; (ii) developing sales strategies for targeting the requirements of customers. (iii) working seamlessly with brand licensing team to nurture and develop BBCS kids’ key brands in China
Relationship management: To foster and maintain a strong working relationship with existing and prospective clients, independent producers and key talent where appropriate, to maintain and grow TV, digital sales and co-pro opportunities.
Industry expertise: Excellent industry knowledge and networking within the China market to build awareness of and promote BBCS kids programs, with ability to tap into business community to access research/market intelligence and explore opportunities.
Team working: To work closely with all members of the Greater China team and to help create a dynamic and passionate team and to fulfil the team targets; to work closely with colleagues in the content partnership, marketing, PR and brand divisions of BBC Studios to help optimize the flow of communication.
Knowledge & Skills
- Strong negotiation skills and experience in commercial negotiation and evidence of building strong relationships with both internal divisions and customers.
- Substantial account management skills.
- Keen commercial awareness and creative deal structuring
- Abundant experience in forecasting and budgeting sales.
- Strong teamwork spirit
Requirement:
Education: Bachelor’s Degree or above
Prior Experience / Industry: 5+ Years of sales role in media, television, digital industry
Knowledge: Microsoft skills, PowerPoint presentation skills (Desirable)
Business: Well-connected in the media industry
Language: Proficiency in English and Mandarin Chinese
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