Principal Business Development Specialist

2 weeks ago

Shanghai, Shanghai, China Renesas Electronics Full time

Job Description

-Marketing specialist to find new potential custom SOC markets/customers and to make strategy for target markets/customers, cooperating with the sales department to expand the custom SoC business.

-Selection of the market/application to be investigated.

-Customer/competitor analysis and clarification of technology trends in the target market.

-Target market/customer selection.

-Planning strategy for each customer.

-Advanced technology development proposals.

-Execution of PDCA

Qualifications

5 + Experience working with customers in custom SoC business as BD role (preferred ) or Marketing role or salesperson or FAE

Familiar with industrial automation, networking infrastructure ,computing , consumer industry

'- Basic knowledge of market strategy theory

Semiconductor device design and development experience

Knowledge of semiconductor process trends, IP and interface specifications, and standardization trends

Specification formulation, design, and experience for equipment in which custom SoC is used

Knowledge for specific or wide-ranging applications

Company Description

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world's leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.

Renesas employs roughly 21,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what's next in electronics and the world.

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