Head of PWS BtoC Category Marketing
2 months ago
GCN PWS (Personal Workspace) Category Marketing Team at Logitech:
Join Logitech's regional marketing team in charge of driving consistent growth for the PWS category in Greater China Market.
Responsibilities:
- Develop market programs & campaigns for the category.
- Create, deliver, and execute marketing tactics and advertising campaigns.
- Manage partnerships and utilize internal & external resources efficiently.
- Analyze customer requirements and drive creative development processes.
- Lead programs with agencies, trade & digital teams, and regional category managers.
- Evaluate Marketing programs KPI & ROI.
- Contribute to brand strategy development.
Requirements:
- 8+ years of marketing experience in the consumer goods industry.
- Full marketing mix and campaign development experience.
- Passion for consumers' needs and business dynamics.
- Strong communication and presentation skills.
- Leadership skills and ability to build relationships.
- Global team player with problem-solving abilities.
- Organizational savvy and a creative writer.
- Fluency in English and Mandarin.
About Logitech:
Logitech offers a dynamic environment where you can take initiative, make an impact, and have fun. Join us in our mission to create products that leave a mark globally.
We have other current jobs related to this field that you can find below
-
Category Associate
2 weeks ago
Shanghai, Shanghai, China Wayfair Full timeWho We Are:Wayfair is reshaping the way people shop for their homes, and our mission is to build a top-tier eCommerce business in the Asia market. As a Category Specialist, you'll collaborate with external partners, suppliers, and cross-functional teams to drive strategic decisions and elevate your category's performance. With ownership over specific...
-
Head of Product Category Management, BU6
4 weeks ago
Shanghai, Shanghai, China MAHLE Full timeYour Roles & Responsibilities1. General Management Manage short- and long-term goals for the Product Category Management functions in the region General administration, organization, supervisory responsibilities, employee evaluation Enable and support exchange and collaboration among product category management team members and interfacing functions 2....
-
Head of Product Category Management, Aftermarket
2 weeks ago
Shanghai, Shanghai, China MAHLE Full timeYour Roles & Responsibilities1. General Management Manage short- and long-term goals for the Product Category Management functions in the region General administration, organization, supervisory responsibilities, employee evaluation Enable and support exchange and collaboration among product category management team members and interfacing functions 2....
-
Purchasing Marketing Category Manager APAC
2 weeks ago
Shanghai, Shanghai, China Henkel Full timeChina, Shanghai, Purchasing Purchasing Marketing Category Manager APAC At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of 50,000 pioneers around the globe. The teams in our corporate functions...
-
Category Manager
2 weeks ago
Shanghai, Shanghai, China Wayfair Full timeWho We Are:Wayfair is reinventing the way people shop for their homes and our team is tasked with building a best-in-class eCommerce business across our Asia market. Externally, we manage supplier relationships, partnering to build e-commerce strategies with industry leading manufacturers and supporting them in their execution. Internally, we work closely...
-
Category Manager
4 weeks ago
Shanghai, Shanghai, China Danfoss Full timeJob DescriptionDevelop and implement supplier & (sub)category strategies. Lead and coordinate supplier & (sub)category strategy activities in the category team and across various BUs & Divisions in a Segment/Function. Active research trends within (sub)category and technology incl. how other industries impact the (sub)category e.g. supply, pricing,...
-
Category Manager
2 weeks ago
Shanghai, Shanghai, China Leggett & Platt Full timeWe make life more comfortable. Leggett & Platt's overall mission is a commitment to enhance lives – by delivering quality products, offering empowering and rewarding careers, and doing our part in bringing about a better future. Leggett & Platt's inventive heritage and leadership in the residential products industry span more than 130 years. As The...
-
Head of MOS
2 months ago
Shanghai, Shanghai, China IC Resources Full timeHead of MOS Industry leading power products manufacturer With Headquarters in Shanghai,anda footprint in Jilin, Hong Kong and Manchester, my client is aDeveloper and Manufacturer for Power Products including Silicon Carbide Power Devices/ Silicon Controlled Rectifiers and Triacs/ Power diodes/ TVS and IGBTs and modules, who is seeking a Head of MOS to join...
-
Category Manager
4 weeks ago
Shanghai, Shanghai, China bioMerieux SA Career Site - MULTI-LINGUAL Full time岗位设立的目的及目标 / PRIMARY PURPOSE AND OVERALL OBJECTIVE OF THE JOBFreight & Logistics indirect material, projects and monitor purchasing activities so that the goods, materials, supplies, and services the organization buys meet its standards of price, quality, timing, and reliability of supply. 主要职责 / MAIN ACCOUNTABILITIESEngaged with...
-
Category Director, Toys
4 weeks ago
Shanghai, Shanghai, China NBC Universal Full timeWe create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium...
-
Manager Category Management Kids
4 weeks ago
Shanghai, Shanghai, China adidas Full timePurpose & Overall Relevance for the Organization: DRIVE category business success within guidelines set by Global BUs and inline with SBP Key Responsibilities: Support the development of the category FTW across GCA inline with Global direction and local needs. Be the category and consumer expert across GCA. Define the category range within guidelines by...
-
Strategy Marketing Manager
2 weeks ago
Shanghai, Shanghai, China Abbott Full timeRetail & EC Strategic MKT Manager R&R Assist MKT Head to develop overall marketing strategy & tactics for Retail & EC channel and ensure strategic role fulfilled with proper programs & executions/tracking Develop winning and differentiated brand communication strategies & tactics to establish strong brand equity for both channels with Hospital brand...
-
Senior Category
4 weeks ago
Shanghai, Shanghai, China Ferrero Full timeJob Location: ShanghaiCompany descriptionFerrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold...
-
Category Manager, EU
2 weeks ago
Shanghai, Shanghai, China AMEX Full timeWho We Are:Wayfair is reinventing the way people shop for their homes and our team is tasked with building a best-in-class eCommerce business across our Asia market. Externally, we manage supplier relationships, partnering to build e-commerce strategies with industry leading manufacturers and supporting them in their execution. Internally, we work closely...
-
Strategy Marketing Manager
2 weeks ago
Shanghai, Shanghai, China Abbott Laboratories Full timeRetail & EC Strategic MKT Manager R&R Assist MKT Head to develop overall marketing strategy & tactics for Retail & EC channel and ensure strategic role fulfilled with proper programs & executions/trackingDevelop winning and differentiated brand communication strategies & tactics to establish strong brand equity for both channels with Hospital brand...
-
Strategy Marketing Manager
1 month ago
Shanghai, Shanghai, China Abbott Laboratories Full timeRetail & EC Strategic MKT Manager R&R Assist MKT Head to develop overall marketing strategy & tactics for Retail & EC channel and ensure strategic role fulfilled with proper programs & executions/trackingDevelop winning and differentiated brand communication strategies & tactics to establish strong brand equity for both channels with Hospital brand...
-
Category Specialist
4 weeks ago
Shanghai, Shanghai, China ABB Full timeCategory SpecialistTake your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a...
-
Category Specialist
4 weeks ago
Shanghai, Shanghai, China ABB Full timeCategory SpecialistTake your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a...
-
Category Specialist
2 weeks ago
Shanghai, Shanghai, China ABB Full timeCategory SpecialistTake your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a...
-
Category Specialist
4 weeks ago
Shanghai, Shanghai, China ABB Full timeCategory SpecialistTake your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a...