Sr. Business Marketing Manager

4 weeks ago

Shanghai, Shanghai, China Philips Full time

Your role:

  • Participate in defining and controlling of the implementation of the business policy, pricing strategy and product/modality to be sold by health systems business in China
  • Collaborate with global business to define locally relevant professional marketing deliverables, product portfolio, and business models
  • Collaborate with central marketing teams to ensure professional marketing communication as needed is in place; lead execution of local marketing activation towards professionals together with local marketing team
  • Take lead in training local professional sales force ensuring sales force effectiveness and equipment with latest clinical evidence
  • Drive professional recommendation of the Philips brand within professional channels in the markets by development and execution of the marketing strategies and contribution in the 24-month marketing plans
  • Contribute to the business P&L by supporting sales teams in professional channels
  • Work in the large markets, in which professional channels are significant, or require substantial development.

Your team:

You will report to Business Marketing Leader. You will work closely with upstream marketing, central marketing, product sales, etc. You will be based in Beijing or Shanghai.

You're the right fit if:

  • Bachelor's degree and 8+ years of healthcare industry experience
  • Experience in marketing technology, healthcare or medtech products or solutions, clinical/professional marketing or sales within professional channel
  • Complete knowledge and understanding of the marketing processes
  • Experience to work in a business with complex market/channel structures, and professional channels required significant development
  • Adept at senior stakeholder management and able to work effectively in a matrix organization
  • Excellent communication and influencing skills both oral and written in English

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.


• Learn more about our business ) .


• Discover our rich and exciting history ) .


• Learn more about our purpose ) .

If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here ) .


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