Senior Specialist – Social Media
1 month ago
Team for Career Site
Marketing
In short
Social media is central to the On brand, key to connecting with our communities in a genuine way to communicate our brand mission of 'Igniting the human spirit through movement'. We're looking for an experienced Social Media Senior Specialist, you will be responsible for developing and implementing our social media strategy to increase brand awareness, engage with customers, and drive traffic to our social media platforms.
Your mission
– Develop and implement social media strategies to increase brand awareness and engagement with our target audience
– Create and curate engaging content for our social media channels, including Weibo, WeChat, Red, Douyin
– Monitor and respond to customer inquiries and comments on social media platforms
– Analyze social media data and metrics to measure the success of campaigns and identify areas for improvement
– Collaborate with cross-functional teams to ensure brand consistency across all online channels
– Stay up-to-date on industry trends and best practices in social media marketing
Your story
– Bachelor's degree in Marketing, Communication, or related field
– 6-8 years of experience in social media marketing, preferably in the sports or retail industry
– Experience in both agency and in-house
– Proven track record of developing and executing successful social media campaigns
– Strong written and communication skills
Meet the team
We're the friend who shows you where to find city adventures, the run crew captain who won't let you slow into the finish, the trail runner who pushes you to the summit to soak up the sunrise. We sometimes sit at desks, but our inner-explorers mean we are constantly seeking fresh ways to connect and engage with communities. If you're bursting with original ideas, with the strategic mindset to back them up and the skills, and drive to see them realized, this is the team for you.
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