Public Relations Specialist

2 weeks ago


Guangzhou, Guangdong, China AirAsia Full time

Job Title: Public Relations Specialist

Job Summary:

We are seeking a highly skilled Public Relations Specialist to join our team at AirAsia. The successful candidate will be responsible for handling media relations, planning and executing PR events, and developing written materials to enhance brand awareness and reputation.

Key Responsibilities:

  • Handle media relations and day-to-day media inquiries and briefings
  • Plan and execute PR events to enhance brand awareness and reputation
  • Develop written materials, pitches, messaging guidelines, press releases, briefing books, and presentations
  • Act as a proactive coordinator and manage internal communications with stakeholders
  • Work with company spokesperson to prepare them for public speaking engagements and media interviews
  • Effectively utilize digital and new media to promote the brand and achieve the goal of brand construction
  • Build and maintain relationships with existing and new travel writers and local media
  • Build and maintain relations with local tourism boards

Requirements:

  • Bachelor degree or above
  • PR, Advertisement, Journalism, Marketing, International Business, English majors preferred
  • At least 2 year experience in PR field, international PR firms experience a plus
  • Good command of English in speaking and writing
  • Strong adjustment ability to meet new challenges
  • Ability to work with international teams and quickly develop an understanding for cultural differences
  • Passion for AirAsia and the mission of the company
  • Ability to travel overseas
  • Strong communication skills with positive attitude
  • Cross-national cooperation experience a plus
  • Good team spirit
  • Multi-tasking and adjust to fast-pace work environment

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your are committed to creating a diverse work environment and are proud to be an equal opportunity employer.



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