Head of Event Marketing, CN, Amazon Ads CrossBorder Marketing

2 weeks ago


Shanghai, Shanghai, China Amazon Information Service (Beijing) Co., Ltd. (Shanghai Branch) Full time
Job Description

As a seasoned marketing professional, you will lead the development of event content strategies for Amazon Advertising, driving measurable outcomes for cross-border brands. Your expertise in traditional and emerging media channels will be instrumental in building a compelling narrative for our events.

Key Responsibilities:

  • Develop and execute event content strategies that align with Amazon Advertising's goals and messaging
  • Collaborate with senior leaders to understand key messaging and product roadmaps
  • Own the measurement of event programming and content, and associated KPIs
  • Refine the external voice and expand public presence of Amazon Advertising across the industry

Requirements:

  • 10+ years of professional marketing experience
  • Experience managing teams and driving direction and alignment with cross-functional teams
  • Experience using data and metrics to drive improvements
  • Strong communication and project management skills

Preferred Qualifications:

  • Experience in traditional and emerging media channels including TV, OOH, cinema, digital display, online video and paid social
  • Experience leading across multiple locales


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