Senior Marketing Director
2 months ago
The Role
We are seeking a highly skilled Senior Marketing Director to join our team at Roche. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies that drive business growth and enhance our brand reputation.
Key Responsibilities
- Develop and implement marketing plans that align with our business objectives and market analysis
- Collaborate with cross-functional teams to execute marketing strategies and ensure timely communication with customers
- Conduct market research to understand market trends, competitors, and brand positioning
- Work closely with Corporate Strategy Planning, Sales Force Effectiveness, and Sales Leaders to optimize CRM and sales strategy
- Contribute to Sales Force training on product positioning and key messages
- Lead cross-functional teams to integrate internal resources and facilitate successful product launches
- Manage sales budgets to maximize ROI and develop sales forecasts
- Illustrate company business strategy, set working objectives, and motivate teams to ensure business development
- Provide leadership, coaching, and mentoring to staff, including hiring, manpower allocation, performance management, training, and professional development
- Lead teams to work closely and collaboratively with cross-functions to combine resources and drive win-win solutions
Requirements
- Proven experience in marketing strategy development and execution
- Strong analytical and problem-solving skills
- Excellent communication and collaboration skills
- Ability to lead cross-functional teams and drive business results
- Strong business acumen and understanding of market trends
About Roche
Roche is a leading healthcare company that is committed to improving the lives of patients worldwide. We are a dynamic and innovative organization that values collaboration, creativity, and excellence.
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