Assistant Brand Manager/Supervisor

6 days ago

Shanghai, Shanghai, China 联合利华服务(合肥)有限公司上海分公司 Full time CN¥200,000 - CN¥400,000 per year

工作职责:

  • BRAND VISION PLAN (BVP) Supports the brand manager in translation of the BVP into the BMP, focusing on category development and empowering business growth.
  • BRAND MARKETING PLAN Supports the Brand Marketing Plan development and deployment by:
  • Assisting in the execution of the integrated activity schedule ensuring consistency with Brand Key Vision and Brand Vision Plan including communication strategy.
  • Lead budget planning and dynamic resource allocation to ensure PNL delivery. - Accountable for end-to-end performance management both offline & online. This includes high-quality in-store support, EC performance tracking and social engagement. - Identifies solutions and make recommendations to improve effectiveness based on performance monitoring.
  • INNOVATION & RENOVATION - Lead brand innovation management; building launch plans and channel strategies (promotions, media and POS), Customer sell-in and legal & regulatory issues.

Experiences & Qualifications

  • Bachelor degree above
  • At least 2 years relevant marketing experience, FMCG preferred

Confidential

  • Solid Project Management experience.
  • Fluent in Written and Spoken English
  • Bias for action attitude; and strong growth mindset

任职条件:

Same as above.

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