Category Manager 商品企划经理

7 days ago

Shanghai, Shanghai, China 品牌中心 Full time CN¥120,000 - CN¥240,000 per year
工作职责
1. SELECT ZONE OFFER PRODUCTS & SERVICES FOR A SUSTAINABLE OFFER IN MY SPORT

1)Analyze the positioning of a range of products & services in connection with the commercial and environmental strategy: contribution to turnover, sales volume, circular TO, CO2, brand image, position on shelves.
2)Identify & summarize Zone market trends considering Iconic products, usage needs & circular services.
3)Discover market developments and the environmental context. Integrate customer expectations and changes in
purchasing behavior (new purchase / trade-in / second life / repair / rental, etc.)
4)Co- Analyze competitors trends
5)Co-Build a business plan integrating the principles of the circular economy by nature of products and a sustainable commercial plan (Tactic Y+2)
6)Co-Build the best Zone products & Services offer with Online team support or other suppliers (AMI/SRB) (Basecamp accompany the Others Zone for their omni selection.(Global for Local / Local for Global )by respecting the Quality requirements OIB (AMI local offer)
7)Guarantee that the choice of suppliers and selected AMI offers contribute to respect
of the environment : Eco Conception products with knowledge of CO2 environmental assessment (datas).

2. ANIMATE THE CIRCULAR OFFER OF MY SPORT

1)Anticipate the offer construction ( Pre-Religa, Commercial Director Plan ) by supervising and coordinating the project group (Univers Bus Dev Manager,Online Cat Man, Visual & Cat Merch, product managers, supply, SD leader sport etc.
2)Establish and promote assortments of products and services in order to promote circular loops throughout the entire eco system : network of partners, supply, reverse logistics flows, etc.
3)Define annual objectives (development of turnover, Margin/CO2, Services, improvement of awareness and/or visibility of a range of products, etc. Y+1) and communicate them to the sport, zone/countries & all sales distribution channels.
4)Collaborate with product managers & supply to lead the offer: analysis of availability, performance, identification of sustainable offer to be boosted & consolidation WW needs

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