商务策略与创新经理Channel Strategy

5 days ago

Beijing, Beijing, China Pfizer Full time CN¥60,000 - CN¥120,000 per year

负责辉耀RCSO模式创新与运营、渠道策略优化、医院准入项目和创新商业合作项目的执行。

岗位职责

辉耀RCSO模式创新与运营

  • 协同区域商务团队制定业务规划、跟进销售预估和进展
  • 定期拜访商业合作伙伴,识别业务机会、支持业务策略的调整和优化
  • 基于CSO业务模式特点和区域经验,总结最佳实践、优化业务模式

渠道策略优化

  • 作为各BU BP,协助收集BU需求,协同商务相关职能形成解决方案
  • 协助跟进与战略合作商业集团层面的沟通,落实战略性渠道布局试点

医院准入项目管理

  • 协同BU/CFCD以及区域商务团队,评估、设定医院准入目标并推动达成
  • 协同BU相关团队制定重点产品的医院准入策略、价值主张和关键信息
  • 优化医院准入项目SOP、跟进机制,开展定期准入数据分析
  • 定期拜访合作商业,探索创新医院准入合作模式

创新商业合作项目

  • 根据公司重点产品生命周期特点,支持创新商业合作项目的设计
  • 协同区域商务和商业伙伴推进核心VBP产品的保列名和解限控工作
  • 定期组织总部工作组会议、参加区域四方会,助力解决业务难点

岗位要求:

  • 本科学历或以上(医学或药学专业优先) 
  • 3年以上MNC医药企业工作经验(销售、商务相关经验者优先)

需要具备的能力:

  • 对市场、流通行业、政策变化的敏锐度(marketing understanding)
  • 情境领导能力(leadership)
  • 跨职能/内外部沟通和协同能力(Collaboration)
  • 数据分析和洞察能力(Analytical)
  • 快速适应市场和组织变化的能力(Adoption & Agility)

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

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