Regional Marketing Communications Coordinator

5 months ago

Suzhou, China Element Solutions Inc Full time
Challenge Yourself and Impact the Future

MacDermid Alpha Electronics Solutions, a business of Element Solutions Inc (NYSE:ESI), is renowned worldwide for its commitment to revolutionizing the electronics industry. With a legacy spanning over a century, we have continually set new benchmarks for excellence, reliability, and sustainability in electronic materials.
 

Our Expertise:
• Wafer Level Solutions: Revolutionizing wafer fabrication processes for enhanced efficiency and performance.
• Semiconductor Assembly Solutions: Driving innovation in semiconductor assembly processes for unparalleled reliability.
• Circuitry Solutions: Tailored solutions to meet the dynamic demands of modern circuitry.
• Circuit Board Assembly Solutions: Elevating circuit board assembly processes for optimal performance.
• Film & Smart Surface Solutions: Transforming electronics with cutting-edge materials and technologies for enhanced functionality and reliability.
 

Across diverse sectors including automotive, consumer electronics, mobile devices, telecom, data storage, and infrastructure, MacDermid Alpha Electronics Solutions has earned the trust of manufacturers worldwide. Our comprehensive range of high-quality solutions and technical services covers the entire electronics supply chain, empowering businesses to thrive in today's competitive landscape.

Who are we looking for?

Plans and coordinates regional marketing communications activities: marketing campaigns and digital channels, email marketing, advertising, media relations, promotions, customer events and tradeshows, including the purchase of advertising space and placement of editorial content in trade journals. Coordinates all communications and activities with domestic and global businesses to convey consistency of messages, brands and company positioning.

What will you be doing?
  • Contributes to marketing communications development, resource allocation, and execution of product launches.
  • Coordinates all communications and activities with domestic and international business units to deliver consistent message and brands and company positioning.
  • Supports special projects such as website management, Atlas marketing module launch, identification and relationship management of industry influencers.
  • Serves as outreach coordinator for activities with professional organizations, industry editors, universities, etc.
  • Manages agencies within the region in writing and design of article, and website content. Manages in-house development projects: newsletters, technical bulletins, media releases, advertising copy, feature stories, application stories, internet site content and promotional materials.
  • Operate and manage the MAES WeChat accounts and support for other social media platforms, adapt global content for local conception. In addition, optimize content for greater customer engagement and employee utilization. Generate reports based on established KPIs for tracking and analysis.
  • Works with sales partners to ensure they have the necessary information to promote and sell MAES products and services.
  • Contributes to the ShowPad content management for the APAC region
  • Manages translation support for different MAES sales teams in APAC
  • Actively models ESI Values – Challenge • Commit • Collaborate • Choose • Care
Who are You?
  • Three to Five years’ experience in marketing communications.
  • Mandarin as a first language is essential for this role. English should also be well spoken and written.
  • Experienced in planning and execution of marketing events.
  • Experienced in operation and management of WeChat and other domestic social media platforms.
  • Understand copy writing and advertising for both traditional and digital medias.
  • A self-starter individual with the ability to assess business and marketing needs, and drive actions to completion. Strong analytics and communication as well as effective interpersonal skills are required.
  • Flexibility to work with global teams virtually and with multiple organizations.
  • Good knowledge on InDesign, AI, and Photoshop software is a plus.

 

We understand that not all candidates may meet the requirements listed above. If you believe you have the knowledge and experience necessary to excel in this role, we encourage you to apply.

What competencies will you need?
  • Project management proficient
  • Strong verbal, written, and organizational skills
  • Self-Motivated
  • Creative
  • Goal Oriented
  • Collaborative
We are we Offering...

As part of the MAES Team, you will have ...

  • Opportunities for career growth, competitvie compensation (competivite base salary and performance related bonus plan) and benefits packages (health, commercial insurance, PTO/Hoilidays, and so on).
  • Innovated work enviornment where you will be part of a dynamic and collaborative team.
  • Teamwork - At Element Solutions Inc, you will be part of a highly collaborative culture that promotes continuous improvement through cross functional partnerships to achieve our mission. We do this through a strong and unified culture and transparent management which has empowered us to create high performing global teams that achieve superior solutions for our customers.

 

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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