Marketing Manager

7 months ago

Suzhou, China Haleon Full time

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Are you looking for a brand management role that allows you to drive robust customer insights and deliver promotional effectiveness? If so, this Marketing Manager role could be an exciting opportunity to explore.

As a Marketing Manager , you will be responsible for the effective deployment of global strategies. You will identify investment and divestment opportunities to maximizing growth while meeting stakeholder expectations and champions achievement of marketing targets and sales key performance indicators in keeping with regional directions. You will also provide execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

Full ownership and responsibility of brand and category P&L’s as well as resource allocation across the various functions Full ownership of brand KPI’s such as Net Sales, Market Share, Growth, A&P and brand Contribution Adept in utilizing various Media platforms (i.e. TV, Radio, print, OOH, digital, PR) to drive brand awareness, consideration and trial as well as tracking of achievement vs key media KPI’s (SOV, Reach, CTR’s, Engagement, Impressions, etc) Implements brand plans cascaded by SEA area marketing suitable to the PH Market Translates regional category directives to local marketing strategies. Manages and ensures favorable results for the overall local marketing A&P and Opex budgets.

Partnership

Liaises with Sales, Expert Sales, Trade Marketing, Media Agencies, Digital Partners, Event Activations, Medical Governance/ Regulatory, Compliance, QMS, and Supply Chain Teams. Collaborates/ consults with Expert Sales regarding program alignment and campaign strategies

We are looking for professionals with these required skills to achieve our goals:

Bachelor’s degree Experience in leading people in both project-based and day-to-day situations 8 or more years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing Experience delivering insights-based consumer communications and brand share growth Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix organization

If you have the following characteristics, it would be a plus:

Master’s degree Strong financial capabilities and business acumen Experience working in a fast paced, entrepreneurial environment Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.

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