Product Manager
5 months ago
At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
Product Manager
YOUR TASKS AND RESPONSIBILITIES
Support marketing strategies development. Collect and analyze market intelligence data, identify customers’ needs through adequate market research findings and translate them into marketing strategy proposals and suggest action plans. Drive the annual marketing plans implementation Manages and controls approved P&I budget, related product strategies and marketing plans in specific market. Design and implement product plans through the sales force and other internal functions i.e. medical, regulatory and manufacturing in order to coordinate cross-functional actions and responsibilities and executes plans in a timely and optimal manner in accordance with agreed milestones, standards and objectives. Work closely with Regional Marketing Manager and other brand team on daily basis to ensure the alignment with the national marketing brand plan covering regional needs. Guide and manage advertising and media suppliers and executes regular quality checks on the deliverables through ongoing field feedback and alignment with corporate standards. Build and nurture close relationships with stakeholders (advocates, key opinion leaders, media and other professionals) to influence favorable opinions and to obtain updated feedback on effectiveness of marketing programs. Ensures his/her individual actions are aligned with Bayer’s LIFE values, relevant compliance guidelines and other company regulationsWHO YOU ARE
Bachelor degree and above with medical related majors More than 3 years experience in sales and marketing management in pharmaceutical industrial International working experience and network is a plus Medical and pharmaceutical related knowledge of relevant market segments Strong strategic initiative Strong leadership and influence power Marketing related competencies-
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