Manager, Product
6 months ago
ABOUT AVIENT:
Avient Corporation provides specialized and sustainable material solutions that transform customer challenges into opportunities, bringing new products to life for a better world.
Examples include:
Dyneema®, the world’s strongest fiber™, enables unmatched levels of performance and protection for end-use applications, including ballistic personal protection, marine and sustainable infrastructure and outdoor sports Unique technologies that improve the recyclability of products and enable recycled content to be incorporated, thus advancing a more circular economy Light-weighting solutions that replace heavier traditional materials like metal, glass and wood, which can improve fuel efficiency in all modes of transportation and reduce carbon footprint Sustainable infrastructure solutions that increase energy efficiency, renewable energy, natural resource conservation and fiber optic / 5G network accessibilityWHY AVIENT:
Avient Corporation is a world-class sustainable organization built on innovation, collaboration, and employee development. We are committed to providing a supportive and dynamic work environment where our diverse associates can grow and succeed, as well as positively impacting our planet and the communities we serve. Our Great Place to Work culture, values, and benefits make Avient an employer of choice for top talent.
We believe diversity of ideas and backgrounds gives us the creativity to be successful in a rapidly changing world. In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions on hiring, promotion, development, compensation, or advancement are based solely on a person's qualifications, abilities, experience, and performance.
Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran's status, or other legally protected classification in accordance with applicable federal, state, and local law.
Environmental, Health, Safety, & Security (EH&S) Requirements:
Avient integrates EHS&S into all aspects of our operations. Each position at Avient is responsible for complying with all applicable EHS&S requirements. Additionally, employees and management are responsible for reporting all EHS&S incidents immediately to ensure we keep EHS&S a priority within the organization. Security includes physical security and cyber security.Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law.
WHY AVIENT:
Avient Corporation is a world-class sustainable organization built on innovation, collaboration, and employee development. We are committed to providing a supportive and dynamic work environment where our diverse associates can grow and succeed, as well as positively impacting our planet and the communities we serve. Our Great Place to Work culture, values, and benefits make Avient an employer of choice for top talent.
We believe diversity of ideas and backgrounds gives us the creativity to be successful in a rapidly changing world. In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions on hiring, promotion, development, compensation, or advancement are based solely on a person's qualifications, abilities, experience, and performance.
Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran's status, or other legally protected classification in accordance with applicable federal, state, and local law.
Environmental, Health, Safety, & Security (EH&S) Requirements:
Avient integrates EHS&S into all aspects of our operations. Each position at Avient is responsible for complying with all applicable EHS&S requirements. Additionally, employees and management are responsible for reporting all EHS&S incidents immediately to ensure we keep EHS&S a priority within the organization. Security includes physical security and cyber security.Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law.
General Summary:
The Product Manager provides leadership in strategic product marketing (market views, segmentation, and multi-generational product planning) and platform definition for Avient’s products. This individual is a thought leader who performs independently and has demonstrated the ability to effectively interact and influence peers and the next level up in organizations (Avient and Customer).
Essential duties and Responsibilities:
The purpose of the Marketing Function is to deliver:
• Profitable growth.
• Gross margin targets as a percentage of sales.
• Gross margin percentage expansion.
• Vitality index growth.
• Vitality GM targets.
• New product launches.
• Engagement of customers and the business leveraging key tools such as situational analysis, sales & marketing plans, the POL process, EVE tools, the pricing quote tool, marcom resources, effective product launch kits, etc.
• Ensures that product introductions support the specialization strategy and meet the launch requirements of the POL process.
• Monitors business results. Initiates and updates Strategic Plan in conjunction with management in each region.
• Establishes clear measurement and management of product profitability, and proactive management of product mix.
• Generates and monitors effectiveness of sales campaigns, advertising programs and technical literature. Ensures products sales records are analyzed and performance is evaluated against sales targets. Monitors product gross margins and profitability against control standards. Reviews product prices, approves price deviations, discontinues unprofitable products, and implements price increases.
• Develops or reviews product forecasts for management approval. Monitors business results. Initiates and updates Strategic Plan in conjunction with management in each region.
• Oversees the development and introduction of new products with sales, research, manufacturing, and distribution. Develops technical literature, advertising campaigns, definitions, specification, and performance standards. Develops, reviews and coordinates product promotion, technical presentations, and advertising through marketing staff and Marketing Communications.
• Ensures customer and Avient sales personnel receive continuous technical support in the form of up-to-date product application technology, training, and problem solving. Develops contacts with major customers and suppliers. Conducts executive marketing/sales calls to maintain customer contact, promotes sales efforts, evaluates
market trends, and develops business at target accounts.
• Works closely with Environmental Health & Safety to ensure products meet local, state, and federal / country regulations.
• Works with production to ensure product availability meets customer needs.
• Attends various trade/organization functions to develop business contacts and gather market information.
• Supports and is committed to Avient’s LSS improvement process. Plans strategies to ensure error-free work and conveys this attitude in the daily performance of various duties.
• Coordination, support, and participation in the POL process and the situational analysis system.
• Develop and implement the strategic marketing direction for the product platforms.
• Creates value proposition for the industry focusing on the customer and ensuring product quality and consistency.
• Responsible for overall gross margin for assigned product lines.
• Takes customer and market trends, feedback, and opportunities to create technology focus.
• Drives measurement and tracking activities including market size, market share, and ROI.
Competencies:
Personal Skills - Stress Management
Personal Skills - Attention to Detail
Personal Skills - Research
Personal Skills - Self Motivated
Personal Skills - Training/Mentoring Others
Software Skills - Microsoft Access
Personal Skills - Analytical Skills
Personal Skills - Time/Priority Management
Personal Skills - Influence
Software Skills - Microsoft Outlook
Software Skills - Microsoft Word
Software Skills - Microsoft Excel
Personal Skills - Ability to Multitask
Personal Skills - Work Independently
Software Skills - SAP Business Warehouse
Personal Skills - Work on a Team
Personal Skills - Organizational Skllls
Software Skills - Microsoft PowerPoint
Leader of Others - Drives Engagement
Leader of Others - Courage
Leader of Others - Values Differences
Leader of Others - Ensures Accountability
Leader of Others - Develops Talent
Leader of Others - Organizational Savvy
Education and experience:
Bachelors-Marketing or equiv exp
Masters-Business Admin or equiv exp
Cross Functional - Budget Management
Cross Functional - Leadership Experience
Cross Functional - Change Management
Cross Functional - Voice of the Customer
Cross Functional - Managing Direct Reports
Marketing - New Product Marketing
Sales & Customer Service - Product Knowledge
Marketing - Marketing
WHY AVIENT:
At Avient, we strive for a culture of trust and engagement. Our associates are leading company initiatives such as Lead by Women, HYPE (Harnessing Young Professionals), Pride at Avient and Embrace to advance diversity in professional and personal development. We also provide our associates with robust development programs such as Avient Academy, Lean Six Sigma, and various leadership workshops to allow for career growth in a variety of ways. With workplace flexibility, health and wellness programs, casual dress days, and paid time off for community service, we are committed to building upon our positive momentum.
At Avient, we believe diversity of ideas and backgrounds gives us the creativity to be successful in a rapidly changing world. In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions in hiring, promotion, development, compensation and advancement are based upon non-discriminatory factors such as, for example, qualifications, abilities, experience, and performance.
Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law.
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