Customer Business Development City Supervisor

2 months ago


Xi'an, China Ferrero Full time
Job Location: ​Xi'an​ Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

The main purpose of the role is to manage Ferrero business in the assigned territory in all offline channels (Modern Trade and General Trade), achieving sales target and company’s objectives according to company guidelines.

Main Responsibilities:

1. Business Management

  • Ensure the achievement of the defined sales target in terms of turnover, trade spending, returned products and quality aspects, abiding to Ferrero guidelines;
  • Forecast the business in terms of stores sell- in, sell- out, stock and resources (Promotion, Promotion Girls, POSM, trade spending);
  • Ensure the execution of the activities established by Marketing and Trade Marketing in terms of brands, distribution and visibility (shelf-planogram, secondary display, check- outs);
  • Analyze and control business data and results and define improvement initiatives.

2. Distributor Management

  • Implement selection process and define with distributor the level of service expected (business model, distributor sales force, KPIs), monitoring the actual outcome;
  • Manage the distributor’s performance evaluation process and contract review;
  • Ensure that the distributor’s warehouse’s conditions abide quality requirements;
  • Manage distributor’s stock;
  • Ensure the availability and reliability of distributor data.

3. Team Management

  • Permanent coaching and individual evaluation and development of the knowledge and selling skills of every team member, lead their performance evaluation process;
  • Build team’s talent pipeline.
Who we are looking for:
  • College degree or above, English CET 4, familiar with MS office;
  • Relevant work experience in FMCG companies in Field Sales, responsible for the business of all channels (MT and GT);
  • Solid sales technique, strong negotiation ability, excellent knowledge of offline business in the assigned district both in MT and GT;
  • Excellent leadership and communication skills. Self-motivated, able to work under pressure.
How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 



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