Senior Manager, Retail Operations, Greater China

3 days ago

Shanghai, Shanghai, China NBC Universal Full time
Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Universal Products & Experiences globally drives expansion of the company's intellectual properties, franchises, characters and stories through innovative physical and digital products, content, and consumer experiences. Along with franchise brand management, UP&E's core businesses include Consumer Products, Games and Digital Platforms based on the company's extensive portfolio of intellectual properties created by Universal Pictures, Illumination Entertainment, DreamWorks Animation, and NBCUniversal cable and television. UP&E is a business segment of Universal Parks and Resorts, and part of NBCUniversal, a subsidiary of Comcast Corporation.

Job Description

Position Overview

The Sr. Manager, Retail Operations will be driving the retail operations and expansion in partnership with the retail partners and licensees for UP&E Greater China business. This individual will support the business head of UP&E Greater China in developing the retail operations strategy, and play a critical role in planning the retail marketing campaigns and retail partner expansion initiatives, that eventually boost the UP&E business results and growth. This role will also be expected to be the expert with retail market insights of China, to explore the best potential opportunities to drive business growth.

The ideal candidate will have consumer products retail market expertise, knowledge of the licensing, entertainment and retail landscape. They will have established relationships with major retailers in China local market, outstanding negotiation and coordination skills, an entrepreneurial spirit, and the breadth of skills required to help lead internal and external partners to execute key initiatives & drive the overall growth of their business.

Responsibilities
  • Assists the head of UP&E Greater China to set up the retail expansion strategy, priority and implementation plan, build solid connection with key retail partners, explore new retail/whole channels, develop local online & offline retail and online e-commerce marketing initiatives to promote maximum sell-in and sell-through.
  • Aligns with brand creative and franchise marketing teams to follow through with brand creative guidelines and franchise marketing calendar.
  • Works closely with category and e-commerce teams to maximize franchises exposures and their values in retail marketing programs, effectively implement retail marketing initiatives and achieve retail objectives.
  • Be accountable for the necessity and results of local in-store and online campaigns and promotions and ensure the flawless execution of overall retail marketing strategies.
  • Aligns in-store and e-commerce with advertising, PR and social to create compelling launches.
  • Be knowledgeable about the targets and performance of local stores (online & offline), and knows clearly which marketing levers need to be activated as needed to impact KPIs.
  • Maintains harmonize and efficient relationships with key business partners and e-commerce platforms/channels for best deliveries.
  • Creates and coordinates the retail marketing budget process with functional team to ensure all expenses are under control.
Qualifications

Basic Qualifications
  • A minimum of 8 years' experiences in a similar role with in-depth knowledge of Retail KPIs
  • Experience within the Go-To-Market process for an omni-channel retailer
  • Excellent understanding of brand and property positioning, retail business development function, retail distribution and the retail/e-commerce environment in China market.
  • Ability to establish and lead a multi-layered retail operations strategy and plan
  • Proven track record delivering growth with solid analytical / financial skills
  • Collaborative mindset with ability to work independently and with cross-divisional teams
  • Curious, open to change and possesses a reasonable comfort level with ambiguity
  • Strong time management in multi-tasking and meeting deadlines and being resilient in working within a fast-moving environment
  • Solid interpersonal, networking and negotiating skills
  • An unwavering commitment to quality with exceptional attention to detail
  • Fully proficient with Microsoft office software, especially in PPT
  • Fluent written and oral communication skills in both Chinese and English
  • Excellent presentation skills in front of global stakeholders and external partners
  • Willing and able to travel across Greater China and/or international trips, sometimes with short notice
Desired Qualifications
  • Passionate about film and IPs, great interest in driving IP's empowerment on consumer products
  • Proven ability to pitch various partners with strong negotiation skills
  • Experience of working in an international environment will be preferred
Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants

and employees without regard to race, color, religion, creed, gender, gender identity

or expression, age, national origin or ancestry, citizenship, disability, sexual

orientation, marital status, pregnancy, veteran status, membership in the uniformed

services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran, you have the

right to request a reasonable accommodation if you are unable or limited in your

ability to use or access as a result of your disability. You can

request reasonable accommodations by emailing .

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