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Pharmaceutical Information Manager

3 months ago

Guangzhou, Guangdong, China MSD Full time

Job Description

工作职责:
区域目标
- 在指定的区域内, 达到指定产品的目标,市场占有率和增长率,并有效地利用资源和控制费用
- 按照公司规定的医疗机构覆盖和拜访频率,制定相应医疗机构的拜访计划并实施
- 运用适当的推广技巧和有效地利用产品资料,向医疗机构提供医疗咨讯并介绍产品(包括处理问题),使其了解并接受产品之特性和利益
- 保持高水准的专业拜访,不断提高医疗机构的满意度,并建立长久良好的合作交流关系
- 挖掘现有市场潜力,并不断开发潜在市场,保证公司产品市场占有率的增长
- 执行公司市场开发策略和计划,完成新产品的进药计划
- 根据公司的推广策略组织有特色的学术活动推广产品
区域管理
- 通过区域目标管理,确立本辖区的目标和计划,达到预期的目标、市场占有率和增长率,并最大程度地开发辖区内的潜在市场
- 建立和及时更新、反馈并保持一个详尽而准确的医疗机构资料,并利用这些资料来制定行动计划,安排拜访活动,有效及充分地利用时间
- 定期分析区域情况,确立有潜力的市场作为区域发展的重点
- 及时通知医疗机构的医务人员或药事人员有关服务,产品,价格,供货渠道、市场发展等方面的信息
- 跟踪、了解医疗机构库存,进货情况,确保合理的库存及防止断货情形的发生
- 确保医疗机构每月产品的消耗,防止产品过期退回
- 与市场和商务部配合,和负责医院内的专家保持良好的业务关系,以使招标和医保目录评审的成功
- 了解竞争产品及竞争对手的活动,收集竞争者的市场资讯,及时反映给上级主管,并提供相应意见
- 及时、准确地完成各项报表
- 有效、合理地使用公司的各项费用和资源
产品知识
- 掌握完整的,不断更新的产品知识,确保产品推广信息与公司市场部保持一致
- 通过不断学习,熟悉产品的有关资料并且熟练、灵活运用
- 充分学习和利用市场部提供的其他资料,以利于产品推广
- 阅读与产品有关的各类医学杂志,文章与报告
- 了解竞争对手同类产品的相关知识
职业操守
- 确保在产品推广和日常工作中, 严格遵守公司的各项SOP和财务制度,保证自己的行为符合公司的道德准则和原则
- 保持良好的专业形象,着装符合职业标准,言行举止符合公司要求
- 具有敬业精神,对本职工作积极投入
团队合作
- 积极参加团队的各项活动
- 与同事分享、交流信息, 互相帮助, 使个人和团队共同发展
- 完成主管下达的各项临时任务

要求:
学历背景:
- 大专或以上学历;本科,医学、药学或相关专业优先
工作经验:
- 2-3年医院医药代表工作经验;外资制药公司工作经验优先


技能:
- 岗位技能:产品及市场知识 ;产品推广技巧及流程;区域管理;业务的敏锐性;辅导他人
- 行为能力:以客户为中心;聆听;解决问题;正直可靠;以行动为导向
- 进阶行为能力:自我认识;表达技能;时间管理

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status:

Regular

Relocation:

No relocation

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Not Applicable

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

10/1/2024

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Job Posting End Date:10/01/2024

A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID:R299161