Digital Marketing Specialist
4 weeks ago
We are seeking a highly skilled Digital Marketing Specialist to join our team in the Asia Pacific region. This role will be responsible for leading and implementing regional digital marketing communications initiatives, collaborating with Global Marketing Communications peers to ensure global branding alignment, and executing global processes.
About UsC.P. Kelco is a leading producer of specialty ingredients that improve texture, consistency, and stability in food, pharmaceutical, and industrial products. Our products are derived from renewable raw materials found in nature and used in various applications. We work across the whole value chain from natural raw materials to customers' end products.
Key Responsibilities- Implement regional marketing communications activities on digital platforms to align with Global Marcomm guidelines and localization efforts.
- Enhance C.P. Kelco branding and lead generation via digital platforms, building in-region capability to impact the industry.
- Plan and execute digital marketing campaigns, generating content to increase customer engagement and partnerships.
- Measure and report on the performance of digital marketing initiatives.
- Minimum Bachelor's Degree.
- Minimum 3 years of marketing experience.
- Highly detail-oriented with analytical skills.
- Strong communication skills (written and oral).
- Proficiency in Excel, PowerPoint, and graphic design programs.
- Excellent content writing skills for digital platforms.
- Experience working with third-party databases like Innova and Globaldata.
- Teamwork skills as a team leader and member.
The estimated salary for this position is around $60,000-$80,000 per year, depending on location and experience. Please note that this is an estimate and may vary based on individual circumstances.
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