Product Development Manager
4 weeks ago
At Bayer, we're driven to solve the world's toughest challenges and strive for a world where health for all and hunger for none is a real possibility.
Product Development Manager
Your Key Responsibilities
- Develop and execute marketing strategies for respective products or indications, leveraging market intelligence data and customer needs to inform proposals and action plans.
- Define and drive annual marketing plans, providing input on long-term development plans and new product opportunities.
- Manage and control approved P&L budgets, related product strategies, and marketing plans in specific markets.
- Design and implement product plans through the sales force and other internal functions, coordinating cross-functional actions and responsibilities.
- Collaborate with Regional Marketing Managers and brand teams to ensure alignment with national marketing brand plans.
- Guide and manage advertising and media suppliers, executing regular quality checks on deliverables.
- Ensure individual actions align with Bayer's LIFE values, compliance guidelines, and company regulations.
Your Qualifications
- Bachelor's degree or above in a medical-related field.
- More than 2 years of experience in sales and marketing management in the pharmaceutical industry.
- International working experience and network.
- Medical and pharmaceutical knowledge of relevant market segments.
- Strong strategic initiative and leadership skills.
- Marketing-related competencies.
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