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Senior Account Executive

2 months ago


Beijing, Beijing, China Burson APAC Full time
Job Title: Senior Account Executive

As a key member of our client team at Burson APAC, the Senior Account Executive plays a vital role in researching and analyzing issues, as well as managing the day-to-day administration of the client relationship.

Key Responsibilities:
  • Media Relations: Develop and execute media relations strategies to secure coverage in targeted media outlets.
  • Content Creation: Write and distribute high-quality content, including news releases, backgrounders, fact sheets, and pitch letters.
  • Client Administration: Assist in client administration duties, such as billing and activity reports.
  • Event Planning: Organize and implement events and promotions for the client.
Requirements:
  • Communication Skills: Excellent oral and written communication skills, with the ability to work effectively with internal and external stakeholders.
  • Interpersonal Skills: Strong interpersonal skills, with the ability to build and maintain relationships with clients and media contacts.
  • Teamwork: Ability to work as a member of a team, with a focus on collaboration and mutual support.
  • Problem-Solving: Ability to generate ideas and think creatively, with a focus on finding innovative solutions to complex problems.
Preferred Qualifications:
  • Education: BA or BS degree, with a Master's degree preferred.
  • Experience: A minimum of 3 years of work experience in professional services, journalism, public relations, communications, or a related field.
  • Skills: Proficient in computer software, including Word, Excel, and PowerPoint.