Razer Social Media Strategist

4 weeks ago


Shanghai, Shanghai, China Razer Full time
About the Role

We are seeking a highly skilled Social Media Strategist to join our team at Razer. This is an exciting opportunity for a creative and results-driven professional to develop and implement effective social media strategies that drive engagement and brand awareness.

Job Responsibilities
  • Design and execute comprehensive social media plans to increase brand presence and user interaction on our official social media platforms, particularly Weibo and WeChat.
  • Create high-quality content (text, images, videos) for our social media channels, showcasing our gaming expertise and community enthusiasm.
  • Maintain a strong online presence by responding promptly and professionally to user comments and messages.
  • Analyze social media performance metrics to inform future strategy decisions and optimize our content approach.
  • Stay up-to-date with the latest social media trends and best practices, focusing on Weibo and WeChat platforms.
  • Collaborate with cross-functional teams (marketing, customer service) to ensure cohesive branding and efficient communication.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in social media operations, specifically with Weibo and WeChat.
  • Strong understanding of social media KPIs and analytics tools.
  • Excellent written and verbal communication skills in both English and Chinese.
  • Creative mindset with ability to develop engaging content.
  • Ability to work independently and as part of a team in a fast-paced environment.
What We Offer

As a Social Media Strategist at Razer, you will have the opportunity to work with a dynamic team and contribute to the growth and success of our gaming community. Our competitive salary package includes a base salary of $80,000 - $110,000 per year, depending on experience, plus benefits and opportunities for professional development.



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