Creative Visionary for Future City Footwear

4 weeks ago


Shanghai, Shanghai, China Adidas Full time

Adidas is seeking a highly skilled Creative Visionary to join our Future City Footwear team. This exciting role will be responsible for delivering leading stories and product collections that excite the China Low Tier market.

We are looking for an individual who is unapologetically consumer-obsessed, with a strong understanding of human ergonomics. The ideal candidate will have expertise in creating excellent product solutions and driving new product stories, while maintaining a professional balance between operational excellence and speed to market.

The key responsibilities of this role include:

  • Being a Consumer Obsession champion with a focus on winning the China consumer in different tier cities across China.
  • Advocating storytelling throughout the design team and driving intuitive visual solutions in product concepts.
  • Able to work with Chinese cultural-inspired stories through various design elements and executions.

The successful candidate will also be required to design concepts and products that maintain consumer advocacy while delivering against the product brief. They will present stories and ideas cross-functionally with effectiveness to gain consensus, stay up-to-date on the latest trends, and live the brand's behavior philosophy of creativity, collaboration, and confidence.

In terms of technical skills, the ideal candidate will have expertise in creating highly relevant top-class design solutions and ensuring accurate translation into techpacks, which include all relevant sketches, artworks, fit, material, color, and trimming information.

Furthermore, the successful candidate will follow up on creative strategy on sample level, ensure maximum market and consumer relevancy, maximize results within given budget and timeframes, and present and communicate creative solutions with clarity.

The role requires a minimum of 3 years' experience in the Sporting Goods/Fashion Industry or Design, as well as cross-functional expertise beyond Design. Excellent communication skills in English are essential, and a Bachelor's degree in Design education or combination thereof is required.

We estimate the salary for this role to be around $80,000 - $110,000 per annum, depending on location and experience. If you are passionate about designing innovative and exciting products for the Future City Footwear segment, we encourage you to apply for this exciting opportunity.


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