Creative Visionary for Global Brand Campaigns

4 weeks ago


Shanghai, Shanghai, China Hypebeast Full time
Hypebeast Job Description
At Hypebeast, we are seeking a highly skilled Creative Director to lead our creative strategy and conceptual thinking for China campaigns across various channels. This role will align with our overall visual aesthetics and creative vision.

Responsibilities include:
  • Innovative idea generation for branding, advertising, and marketing campaigns.
  • Strong understanding of Hypebeast brand architecture strategy, solid design thinking, and multichannel marketing concepts.
  • Analysis of trends and staying up-to-date with the latest creative practice.
  • Creative project management, ensuring timely execution and effective resource allocation.
  • Staying informed about market trends, client needs, expectations, opportunities, and constraints.
  • Maintenance of senior-level relationships and strategic partnerships at major advertising and marketing agencies.
  • Effective collaboration with other creative departments and business units within Hypebeast.
  • Talent hiring, inspiration, and establishing high creative standards.

Requirements:
  • Bachelor's degree or above in Design or related disciplines.
  • 10+ years of experience in an advertising agency or similar experience in a brand creative studio.
  • Firm understanding of Hypebeast's aesthetics/branding and past/current content outside of the local landscape.
  • Precision in detail and storytelling skills.
  • Ability to scale campaigns globally and work independently.
  • Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, After Effects, and others.
  • Illustration, motion graphics, animation, 3D rendering knowledge is a plus.
  • Ability and willingness to travel.

Estimated Salary: $120,000 - $180,000 per year.
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