Senior eMarketing Manager, Content

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

Professional Skills

Mastery of Douyin EMKT: Profound understanding of Douyin's content ecosystem, traffic logic, and marketing products (e.g., Doujin, Xingtu, Yuntu), with the ability to execute omni-channel marketing encompassing content, search, and mall. Exceptional Data Analysis Skills: Proficiency in using data analysis tools to make data-driven decisions and guide strategic optimization. Excellent Content Sense: High sensitivity to content, able to accurately grasp hot trends, and possess outstanding creative planning and aesthetic judgment. Strong Leadership & Collaboration Skills: Experience in team management, with powerful cross-departmental communication, coordination, and influence skills, capable of integrating resources to achieve common goals.

· Personal Attributes

Strong goal-orientation and results-driven mindset, able to thrive in a fast-paced, high-pressure work environment. Possesses strategic vision while also paying attention to operational details. Exhibits strong curiosity and learning agility, consistently maintaining a sharp awareness of cutting-edge industry trends.

 Job Posting End Date

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It's important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. 

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We'll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. 

The Haleon recruitment team will contact you using a Haleon email account ). If you are not sure whether the email you received is from Haleon, please get in touch.