Global Assistant Brand Manager – LUX

6 days ago

Shanghai, Shanghai, China 联合利华服务(合肥)有限公司上海分公司 Full time CN¥900,000 - CN¥1,200,000 per year

工作职责:

Work in one of Unilever's 1B Euro Brand LUX Skin Cleansing is a truly global brand that has a strong footprint in Developing & Emerging markets, holding leading market share positions in most countries where it operates. It is an icon of beauty across the world. A trend-setting brand used by millions of women across the world for 100 years.

This is a Global Brand role where you will be expected to work on developing innovations and communication assets at global scale. The role will primarily focus on LUX core+ innovation projects – including but not limited to LUX masterbrand campaign/communication crafting, premium innovation projects designed for China and rolled out to rest of the world. The role reports to a Senior Global Brand Manager.

Key Responsibilities

  • Develop and implement strategy, communication and innovation for core+ platforms. OTIF delivery of key innovation projects, including communication development, pack design, competitive claims, and winning products in collaboration with R&D teams.
  • Effectively partnering with cross functional teams (CMI, R&D, Supply Chain, Artwork Excellence, Fragrance Team) to ensure successful and OTIF launches.
  • Collaborate with agency partners to craft successful communication with best-in-class digital & content strategies.
  • Lead innovation project roll out to outside of China. Key markets as Arabia and SEA.
  • Experiment and develop new ways to reach our consumers.

Required
KEY REQUIREMENTS:

  • Experimental and Fun Passionate and committed.
  • Growth Mindset: willingness to think bigger and deliver better.
  • Consumer empathy: ability to understand the insights from consumers
  • Eye for beauty: attention to details and consistently delivers high-quality work.
  • AI-gen savvy: proficient skill of AI gen tool for both content & visuals (e.g. Content – Deepseek/GPT; Visual – Midjourney / Adobe firefly)
  • Excellent interpersonal skills: build effective relationships with partners based in different countries.
  • Bias for action: independent, a self-starter with ability to act fast and multitask in a fast-paced working environment.
  • Bachelor's degree in any discipline.
  • Fluent English and Mandarin

DESIRABLE

  • Experience in Beauty & Personal Care
  • Experience in crafting role
  • Experience working in or with China

任职条件:

Same as above.

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