Innovation Marketing Manager

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special.

About the role

The role needs lead category innovation strategy which including different brand innovation strategy as well. This role will support OTC Innovation Lead achieve innovation sales target and contribute to overall Greater China innovation growth with strong pipeline for 2-10 years.

Key responsibilities

Owner of OTC innovation strategy, innovation pipeline, and line extension strategy. Work with R&D to develop idea generation, consumer validation, NPD governance until product readiness for launch Owner of innovation gate documents/gate meetings/ways of working set up with brand team

Qualifications and skills

Essential

BU事业部:   Greater China 大中华区    

Department 部门:OTC Marketing

Role Title职位名称: Innovation MM

Report to上司职位:OTC Innovation Lead

Location驻地: Beijing/Shanghai

Role Purpose 职位目标:

The role needs lead category innovation strategy which including different brand innovation strategy as well. This role will support OTC Innovation Lead achieve innovation sales target and contribute to overall Greater China innovation growth with strong pipeline for 2-10 years.

Key Accountabilities/Responsibilities 主要工作职责:

Owner of OTC innovation strategy, innovation pipeline, and line extension strategy (brand and scope TBD) Work with R&D to develop idea generation, consumer validation, NPD governance until product readiness for launch Owner of innovation gate documents/gate meetings/ways of working set up with brand team

Qualifications/Requirements: (Education / Experience / Competencies)

Education: Bachelor's degree and above in Marketing/Management/Business Administration or related fields At least 10+ years of working experience

Direct experience in Consumer healthcare/OTC or FMCG marketing is preferred

Leadership experience of medium size team.

Extensive experience in matrix organization is a plus

Experience of working with global/regional team with multiple geographies exposure. Solid OTC/Consumer healthcare industry NPD experience/networking Ideally having experience of both upstream brand development as well as in-market brand activation. Brand development experience includes

consumer insight discovering, Need skillful digesting of different research reports and creative thinking to translate insight into commercial actions.

brand innovation strategies,

business case building,

product mix (proposition/ product/ price/ package)  

Responsible for long-term 3-5yr sustainable brand growth. Excellent communication skills, both verbal and written. Fluent in English writing, verbal, and presentation. Good learning agility, with proven record in commercial problem solving and crisis or change management. Marketing expertise as well as strong business acumen is fundamental Financial planning capability, strong leadership capabilities, and strategical thinking capabilities is strongly preferred

 Job Posting End Date

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It's important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. 

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We'll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. 

The Haleon recruitment team will contact you using a Haleon email account ). If you are not sure whether the email you received is from Haleon, please get in touch.