Marketing Manager

Who We Are
We are on a mission to make all science open, enabling the research community to develop the solutions we all need to live healthy lives on a healthy planet.

Frontiers is one of the world's largest and most impactful research publishers, dedicated to making peer-reviewed, quality-certified science openly accessible. Our articles have been viewed 4 billion times, reflecting the power of research that is open for all.

Follow the links below to learn more about our work.

What We Can Offer You
At Frontiers, our working model for new roles includes a balanced approach that fosters collaboration through regular engagement at our office hubs in key locations. While we value flexibility, we also believe that shared in-person time strengthens team culture, trust, and productivity.

We provide a range of benefits across our global locations, including but not limited to:

• 4 additional wellbeing days in addition to existing annual leave allowance
• Access to learning platforms and dedicated learning & development time
• A range of wellbeing initiatives, including free online yoga classes and an employee assistance plan
• Employees can dedicate three days each year to volunteer
• Additional benefits depending on your location (e.g. pension plan and private medical care)

Role Overview
The Marketing Manager leads strategic marketing efforts to elevate Frontiers' digital and academic presence in China. This role focuses on driving visibility for flagship initiatives such as Frontiers for Young Minds, Frontiers in Science, and the Planet Prize through integrated campaigns, data-driven insights, and team leadership. By leveraging BI tools and market analytics, the Marketing Manager supports decision-making and ensures alignment with global brand goals.

Key Responsibilities

• Develop and evolve marketing strategies to enhance the impact of Frontiers' publications and initiatives.
• Design and execute multi-channel campaigns across social media, academic networks, and events.
• Use BI tools and market research to deliver actionable insights on trends, competitors, and audience behavior.
• Monitor citation performance and collaborate with journal teams to promote high-impact content.
• Lead and mentor Marketing Specialists, fostering team development and performance.
• Build partnerships with academic institutions, influencers, and media to expand brand reach.
• Align marketing initiatives with organizational goals through cross-functional collaboration.
• Report on key KPIs (e.g., article impact, citation trends, engagement) and optimize activities accordingly.
• Represent Frontiers at conferences, webinars, and industry events to promote published research.

Skills & Experience

• 6+ years in marketing, including 3+ years in a managerial role—ideally in academic publishing or a related field.
• Strong understanding of publishing workflows and citation drivers.
• Advanced proficiency in BI and analytics tools (e.g., Tableau, Excel, Web of Science).
• Experience translating complex data into clear, actionable insights.
• Familiarity with citation metrics and digital marketing analytics.
• Proven leadership and team development capabilities.
• Excellent communication and cross-functional collaboration skills.
• Strategic mindset with attention to detail and results orientation.
• Bachelor's degree or higher in Marketing, Communications, Business, Data Science, or related field.
• Demonstrated success in campaigns that increased content visibility and academicimpact

Apply now
Please click the 'apply' button on this page and submit your application in English.

Please inform us if you require any special accommodations to participate fully in our recruitment experience. You can contact us at for any additional support.

Equal opportunity statement
Frontiers actively embraces diversity and is a safe and welcoming workplace. Recruitment is free from discrimination – including based on race, national or ethnic origin, age, religion, disability, sex, gender identity or sexual orientation. With employees from more than 50 different nations, our diversity creates vibrant teams and constantly challenges us to appreciate multiple perspectives.