Sr. Specialist, Product Marketing

Found in: Talent CN S2 - 2 weeks ago


Shanghai, China AIA Full time

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

So if you believe in inspiring a better future, read on.

About the Role

1.Plan,execute and monitor product promotion activities to drive channel business and support sales force development
2.Research and initiate new product idea and product promotion strategy, and support product data analysis
3.Assist in innovative product digital tools, including the design, operation, promotion and monitoring of the tools Design, promote and monitor product digital tools, support iterative upgrades of the tools, and give innovative suggestions. Through product data analysis, provide product promotion strategy suggestions to engage the growth of product sales. Produce product promotion collaterals, sales tool and training material, and give TTT to New BU product promotion staffs and agents. Cleage degree and above with 3+ years' experience in life insurance company, 1+ years product promotion, training, product development experience in headquarter. Experience in the development, operation and maintenance of insurance product marketing tools Familiar with the nature of life insurance products, domestic life insurance market and Agency channel model Strong Communication and presentation capability. Good at promotion material and sale tools developping Customer oriented, quality of work, accountability for results. Proactive and diligent Microsoft Word, Excel, PowerPoint – Advanced, and strong data analysis capability Actuarial background preferred.
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