Digital Marketing Manager

5 months ago


Shanghai, China Thermo Fisher Scientific Full time
: Coordinate internal product resources, cross-team channel resources, and third-party media resources to implement specific plans targeting customer needs Continuously optimize implementation methods to increase lead generation opportunities Collaborate with global teams to acquire high-quality customer engagement resources and conduct targeted promotions through localized production Improve customers' digital experience through data analysis, tool development, content creation, and other methods Enhance brand awareness and loyalty to convert business opportunities Promote the use of AI tools through global collaboration on product, marketing, and sales teams to improve work efficiency

Requirements:

BS/MS degree in marketing or a related field At least 5 years of working experience in marketing, digital marketing, or a medical device industry background (social agency background preferred) Knowledge in social media is an advantage Excellent oral and written communication skills in both English and Chinese (Mandarin) Good project management, analytical, and problem-solving skills Good social skills and ability to quickly establish credibility with sales and product teams

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