Product Marketing Manager, Compliance
6 months ago
Be compliant to tax, product and other policies in destination marketplaces are critical for the long-term success of Chinese sellers’ cross-border businesses. We’re now seeking a multi-faceted, customer-centered, data-driven Product Marketing Manager to drive compliance policies’ awareness, understanding and actions, as well as related products adoption among sellers. He/she would work closely with marketing team, product team, operation team, communications team, senior leadership team and other stakeholders in Europe and China.
Key job responsibilities
· Develop strategy to effectively influence target audience and enhance awareness of Compliance requirements.
· Plan and implement go-to-market strategies to drive awareness and adoption of Amazon’s Compliance solutions.
· Create innovative and scalable marketing campaigns, including content marketing, social engagement and offline event exposures.
· Identify and activate all necessary online and offline marketing channels to deliver key messages and campaigns.
· Develop VoS mechanism to collect CN Seller insights to influence product offerings.
· Monitor marketing performance metrics, always seeking ways to improve.
· Build collaboration mechanism with cross-functional teams for synergy and process efficiency.
BASIC QUALIFICATIONS
- 6+ years of professional non-internship marketing experience- Experience using data and metrics to drive improvements
- Experience with paid media and owned and operated channels (i.e. email, onsite, etc.)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
- Superior oral and written communication skills both in English and Chinese, with an innate attention to details
PREFERRED QUALIFICATIONS
- Experience presenting ideas to various levels of an organization to gain support for initiatives- •Experience working with global teams.
- •Able to drive innovation and creativity.
- •Demonstrates capacity to thrive in a fast-paced workplace and deal with ambiguity.
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