Creative Manager, Theatrical Marketing

3 months ago

Chao Yang Qu, China 8511 Warner Bros. Consulting Services (Beijing) Co., Ltd. Full time

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the bringing our characters to life, the bringing them to your living rooms and the creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Position Title: Creative Manager, Theatrical Marketing (7 months FTC)

Region: APAC

Location: Beijing, China

Department: Theatrical Marketing, China

Reports to: VP, Head of Theatrical Marketing China

Time period: January 2024 to July 2025

General Summary:

As an integral part of the Theatrical Marketing team, the Creative Manager role will serve as the key day to day contact with internal and external stakeholders, working hand in hand with counterparts in HO as well as local partners, to provide creative assets and solutions to the film marketing campaigns.

Key Responsibilities:

Develop and execute creative strategy (including executing China exclusive assets) throughout the film campaigns to raise awareness and achieve marketing goals. Create the assets and finish the localization procedure for all creative needs with the strong understanding of local market. Cooperate with various departments from HO and the vendors from HO to achieve the design and construction of creative ideas, to proceed communication and confirmation, and finally to complete the localization of creative materials. Leverage creative media to support internal campaigns. Support the needs of marketing and distribution teams in the development, use and planning of creative materials. Work closely with local vendors/artists to complete any work related to the development and localization of creative materials. Supervise local partners’ creative assets.

Experience required:

Minimum 5-year experience in marketing, creative and content development related functions. Prior experience in film or TV marketing required. Prior experience at a multinational corporation preferred.

Education, Professional Training, Technical Training or Certification:

Bachelor’s degree in mass communication or marketing preferred.

Competencies we are looking for:

Proactive self-starter who can develop and implement initiatives in an evolving and fast-moving environment. Tactful team player who can make things happen in collaboration with other team members and jointly deliver an effective result. Intelligence, business acumen, working acknowledge and ability to think strategically and “outside the box” to analyse, develop and implement different marketing strategies/solutions with creative insights. Knowledge of local film industry dynamics. Effective and tactful communication skills both written and verbal. Ability to handle multiple tasks.

How We Get Things Done…

This last bit is probably the most important Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

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