Broad Medical Marketing Manager

6 months ago


Changsha, China Haleon Full time

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

BU 事业部: Wellness

Department 部门:Hospital Channel

Role Title 职位名称: Regional Broad Medical Market Manager

Report to 上司职位: National Broad Medical Market Manager

Role Purpose 职位目标:

根据渠道战略目标,制定RBMM年度业务规划,完成年度销售目标。 按照Playbook要求开展学术推广,提升BMM团队运作效率。 建立与经销商建立战略合作,推动项目合作进程,达成项目合作KPI。 与商务团队建立良好合作关系,共同管理经销商进销存,完成年对经销协议。 独立判断和敏锐洞察政策、市场机会和风险,提前预判预警。

Key Accountabilities/Responsibilities 主要工作职责:

协助经销商对合约代表招聘、行为管理、结果交付及能力培训。 协助经销商、合约代表系列合规培训,执行GSK SOP。 提高终端客户潜力分析能力,提高合约代表HT & Call 数量、质量。 定期Review 列名医院名单和增量医院名单,完成医院列名KPI和医院动销KPI。 提高大客户谈判能力,建立与经销商良好合作关系,

Qualifications/Requirements: (Education / Experience / Competencies)

申请资格 / 职位要求:(教育背景 / 工作经验 / 知识与技能)

本科及以上学历,生物、制药等相关专业,生物制药行业。 对广阔医学市场较为熟悉,特别是在医供体/医联体模式较为熟悉,有一定成功经验。 敏锐的市场触觉,出色的逻辑分析能力,优秀的团队管理能力,具有较强的市场开拓与商务谈判能力,能较好地把握市场政策及方向能力。

Key Job Dimensions (financial scope, headcount etc):

主要工作范围 ( 财务贡献、下属人数等 )

Agreement Signature/Date

(by job holder)

Approval Signature/Date

(by direct supervisor)

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Care to join us. Find out what life at Haleon is really like

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.

Important note to candidates:
 
The Haleon recruitment team will only contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch. 



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