Senior Integrated Brand Media Professional

5 months ago

Shanghai, China Nike Full time

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.

NIKE, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike’s stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.

Job Description:

·Working level lead to support Nike Men, Nike Women or Kids marketing campaigns:

·Develops consumer media behavior insights, sets campaign media objectives and strategy, leads media negotiation, and manages media budget to ensure delivery of all campaign KPIs

·Leads agency team (10+ people dedicated to Nike) on campaign execution timeline and post buy learning

·Collaborates with brand team, creative team, platform team, performance media team and etc. to engineer smooth consumer journey and experience

·Manages and leads partnership with key media partners for IP (ESP) collaboration

Job Requirements:

·8+ years’ experience in the media industry. Sharp in strategy, strong Strategic thinking capability. Media agency/ media platform background is a plus

·Strong in communication. Confident and motivated with high EQ in communicating with others that embodies team player spirit

·Understanding China digital market and overall media landscape

·Has solid foundation of media planning skills in digital and understands different social platforms (Douyin, Red, WeChat, etc.)

·Data literate to execute reporting and obtain media insights

·Comprehensive in PPT and excel, keynote is a plus

·Experience in budgeting, forecasting, internal compliance, and process management

·Organized and able to handle administrative processes

·Passion for sport (Basketball, running, etc.) is key. Street culture/fashion lover is a plus

·Sports related industry (esp. sports apparels and shoes) working experience is a plus

·Fluent in Chinese and English.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

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