Senior Integrated Brand Media Professional
1 month ago
Job Title: Senior Integrated Brand Media Professional
Job Summary:
Nike, Inc. is seeking a Senior Integrated Brand Media Professional to join its Marketing and Communication team. As a key member of the team, you will be responsible for developing and executing media strategies that drive business results and support the company's brand vision.
Key Responsibilities:
- Develop consumer media behavior insights and set campaign media objectives and strategy
- Lead media negotiation and manage media budget to ensure delivery of all campaign KPIs
- Collaborate with brand team, creative team, platform team, and performance media team to engineer smooth consumer journey and experience
- Manage and lead partnership with key media partners for IP (ESP) collaboration
Requirements:
- 8+ years' experience in the media industry with sharp strategy and strong strategic thinking capability
- Strong communication skills with high EQ in communicating with others
- Understanding of China digital market and overall media landscape
- Data literate to execute reporting and obtain media insights
- Comprehensive skills in PPT and Excel, with Keynote a plus
- Experience in budgeting, forecasting, internal compliance, and process management
- Passion for sport and street culture/fashion lover a plus
- Fluent in Chinese and English
About Nike:
Nike, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development.
Equal Employment Opportunity:
Nike, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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