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Search Engine Marketing Expert

3 months ago


Shanghai, Shanghai, China Coins Full time

Responsibilities

Plan, develop and implement our SEO strategy to improve the overall marketing performanceWork towards organic search optimization and ROI maximizationRegularly perform thorough keywords researchIdentify key SEO KPIsMonitor redirects, click rate, bounce rate, and other KPIsIdentify our users to better target identified usersIdentify problems and deficiency and implement solutions in a timely mannerSuggest improvements for process and productivity optimizationWork with web developers and marketing teams to properly implement SEO best practicesStay up to date with the latest SEO and digital marketing latest trends and best practicesRequirements3 years of experience as Search Engine Marketing Specialist or similar role3 years of experience with planning and implementing a successful SEO strategyExperienced in web analytics, marketing, and business developmentExperience with A/B testing and other testing metricsKnowledge of HTML, CSS, JavaScriptAbility to analyze data and provide evidence-based recommendationsSense of ownership and pride in your performance and its impact on company's successSolid crypto industry experience