Strategic Content Development Specialist

2 weeks ago

Shanghai, Shanghai, China Riot Games Full time

Job Description:

As a Senior Content Producer at Riot Games, you will be responsible for developing and implementing content strategies that align with team goals. This includes coordinating with content creators, monitoring content performance metrics, and collaborating with marketing and product teams to ensure content supports overall business objectives.

Responsibilities:

  • Develop and implement comprehensive content strategies, ensuring alignment with team goals and objectives.
  • Collaborate with content creators to produce high-quality content, meeting deadlines and quality standards.
  • Monitor and analyze content performance metrics, providing insights to optimize future content.
  • Closely work with marketing and product teams to ensure content supports overall business objectives.
  • Maintain a content calendar to ensure consistent publication schedules.
  • Conduct content audits to ensure quality and consistency.
  • Manage the Central Airtable Publishing System (CAPS), streamlining content approval and publishing processes.

Requirements:

  • Fluent spoken English and Mandarin.
  • Highly proficient communication skills and capacity.
  • 5 years of experience in comprehensive knowledge of campaign, production, and/or project management, with a proven track record in delivering marketing campaigns and managing art assets.
  • Strong proficiency in managing creative and art marketing assets, leadership in creative project delivery.

Desired Qualifications:

  • Experience in PC, console, and/or mobile games marketing.
  • Specific experience in UA/ASO project management.
  • Proficiency in Adobe Creative Suite for delivery validation.
  • Expertise in project management tools and digital asset management systems.

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