GTM Strategy Optimization Lead
2 months ago
Overview
PepsiCo is seeking a highly motivated and analytical individual to join our dynamic Go-To-Market (GTM) team. In this role, you will play a crucial part in developing and implementing efficient GTM models that drive growth and productivity across our diverse portfolio of brands.
Responsibilities
- Functional Responsibilities:
- Collaborate closely with GTM and Sales Leadership to understand strategic objectives, operating principles, and key performance indicators (KPIs).
- Leverage data analytics tools and reporting platforms (e.g., Power BI) to generate insightful reports and trackers that monitor GTM implementation progress and post-launch performance.
- Provide administrative support to GTM project teams, ensuring accurate data management within project systems and databases.
- Assist in preparing comprehensive market performance reviews by collating data, generating reports, and developing compelling presentation content.
- Continuously analyze GTM performance against established KPIs, identifying trends and opportunities for optimization and growth.
- People Responsibilities:
- Build strong relationships with GTM and Sales Leaders to understand requirements, gather feedback, and share actionable insights.
- Foster collaborative partnerships with Commercial teams at both the Market Unit (MU) and Headquarters (HQ) levels to ensure seamless support and agility.
- Work closely with the Capability Route Engineering team to align on GTM strategy, tactical initiatives, and performance metrics.
Qualifications
- Bachelor's degree in Business Administration, Supply Chain Management, or a related field.
- Experience with project management software and tools.
- Proficiency in databases and reporting platforms (e.g., SAP, Excel, Power BI).
- Strong analytical skills with the ability to understand complex business drivers, develop metrics, and implement improvements.
- Excellent communication and interpersonal skills.
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