Global Sales Manager

1 week ago

Beijing, Beijing, China Crimson Education Full time
About the Role

Crimson Education is seeking an experienced marketing professional to join our team as a Global Sales Manager. As a key member of our global admissions team, you will be responsible for driving local awareness, inquiries, enrollments, and retention among Mandarin-speaking families in ANZ, US, and Europe.

Key Responsibilities
  • Develop and lead the growth strategy for Mandarin families, ensuring alignment with our sales plan
  • Lead end-to-end planning, execution, and optimization of local marketing, digital, and growth campaigns
  • Own the targets and funnel, monitoring the pipeline of prospective families and reporting on marketing touchpoints and campaign performance
  • Partner with our sales team to nurture prospective families through to enrollment
  • Design and create marketing campaigns with the Design team to create positive customer experiences and increase enrollment
  • Partner with the global marketing team to tailor events, PR content, landing pages, social posts, Facebook, Adwords, emails, and more to promote local events and initiatives
  • Strategize and maintain an events calendar of in-person and online seminars, webinars, and panel events to grow enrollment interest
  • Lead partnerships and business development opportunities
  • Grow re-enrollments through a community-centric calendar of events and campaigns that you lead, in partnership with CGA's global community team and school faculty
Requirements
  • 5+ years of experience in marketing to Mandarin-speaking families outside of Mainland China
  • Native Mandarin and fluent English verbal and written communication skills
  • Experience in the education technology or schooling industry is a plus
  • Adaptability and growth mindset to arising opportunities and new initiatives
  • Comfortable working in an international technology company with colleagues from all over the world
About Crimson Education

Crimson Education is a global EdTech company founded in 2013 with the idea that through personalized education, we can transform students into the world leaders of tomorrow. We are a Series C startup with USD 70m funding to date, with offices in 18 cities and awarded GSV EdTech 150, Deloitte Fast 50. Our mission is to revolutionize the future of education and do meaningful work that transforms future generations' lives.

We offer a flexible working environment, limitless development and exposure, a psychologist on staff, impressive fireside chats and workshops, and radical candour as a feedback approach. If you're passionate about education and looking for a fast-paced, collaborative environment, and want to work with cutting-edge technology, then we'd love to hear from you.

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